IMG, the company behind (among many other event) New-York Fashion Week also manages some of the world’s greatest athletes and fashion icons; owns and operates hundreds of live events annually; and is a leading independent producer and distributor of sports and entertainment media.
With New-York Fashion Week quickly approaching, the company was looking for a way to market and sell tickets to their VIP New-York Fashion Week experience.
Mayple’s experts worked closely with the companies development team make sure the user panel was implemented correctly. They also rebuilt the targeting campaigns across Facebook Instagram and Google from the ground up to reach relevant audiences.
After overcoming some technical difficulties Mayple was able to bring back a positive ROAS.