The Algorithmics franchise combines remarkable financial opportunity with the power to make a profound and lasting impact on the lives of children in their community. Partners trust them, children love their classes, and public schools use their curriculum.
Algorithmics were generating leads from Facebook but the CPL was $50+. They wanted to lower the CPL and generate more leads.
Algorithmics were generating leads from Facebook but the CPL was $50+. They wanted to lower the CPL and generate more leads.
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The marketing budget was modest and the stakes were high – the client had to prove the product worked and deliver fast sales to fund future investment, and to make the business a full time operation. Working with the client we established a social media strategy and content plan that would demonstrate the beauty and benefits of the product. The strategy was designed to deliver the key messages, in a powerful, relevant and engaging way. We then layered in a highly targeted boosted-posts programme across Instagram and Facebook. Using organic and paid-for social was the catalyst for a fantastic brand launch and delivered outstanding results.
