Top Amazon Advertising Agencies

What is Amazon Marketing?

Amazon Marketing is a service agencies provide to eCommerce brands to help them get higher rankings and increase sales. Amazon is one of the world's largest B2C eCommerce marketplaces and has over 9.7 million sellers worldwide, so it's very competitive.

Here are the services that Amazon agencies typically provide:

• Brand setup
• Account management
• Listing management & optimization
• Search engine optimization (SEO)
• Amazon advertising & promotions
• Amazon Posts & Amazon Live
• Campaign testing and reporting

Why are Amazon Ads right for my business?

Amazon has one of largest advertising platforms in the world. Brands spend a total of $16.9 billion in advertising per year. There are many benefits of advertising on Amazon.

• Improve organic reach
• Improve brand awareness
• Reduce the sales cycle
• Ability to better reach your target audience

Types of Amazon Ads

There are many different types of advertising campaigns you could launch on Amazon.

• Sponsored Products
• Sponsored Brand Campaigns
• Product Display Ads
• Video Ads
• Amazon Native Ads
• DSP

Why use an Amazon marketing agency?

Amazon is one of the world's largest marketplace with over 197 million monthly visitors, 6.3 million sellers, and more than 310 million active users overall. It's a world onto itself. There are a lot of digital marketing strategies and tactics that e-commerce brands need to master to really grow their customer base on the platform.

And a brand may already be using a bunch of other channels - like Google Shopping, social media advertising, or running display ads on Google - and may not have the resources or the experience to really optimize their marketing efforts on Amazon. Their in-house team is busy working on their other marketing channels.

That's where a brand should reach out and find an Amazon agency that specializes in the platform and can offer the right advertising services and amazon seller central management. The right strategic approach could bring a lot of additional revenue on Amazon, you just have to know what you're doing. That's why you need an Amazon Advertising agency to show you the way.

Questions to ask your Amazon marketing agency

• Have you worked with other brands in our niche? What were your results?
• What services do you offer? Advertising management? Product optimizations?
• Which strategies would you recommend based on our business goals?
• Have you worked with similar ad budgets?
• What is your approach to bid optimization?
• What's your percentage of success at getting us to the buy box?
• Would you create Amazon posts for us?
• Do you have an in-house creative team? Or would you need us to have a designer to create product images?
• Do you have content writers on your team that would optimize each product description or would we need to have an in-house writer?
• What is your combined experience on the platform?
• Which key performance indicators (KPIs) would you be tracking?
• How often would you report your results? And how often would we have meetings?

Find the perfect Amazon agency with Mayple

We have some of the world's top Amazon Marketing companies. You just need the right partner with a proven success record in your niche that's vetted by Mayple. As an Amazon Agency, we begin by analyzing the existing campaigns, establishing best practices, and focusing on getting your Total Advertising Cost of Sale (TACoS) down.

We then focus on refinement and return on investment. A custom-designed Amazon marketing campaign delivers value, connects with your target market, and is refined and improved upon. A Nuanced Amazon marketing campaign sees the bigger picture, acts with purpose, and measures results.

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