Looking for the best digital marketing agency? Mayple analysts have compiled a list of top 10 digital marketing agencies across the world. We've rounded up the best digital marketing companies - from full-service to specialty services.
Experienced in eCommerce & PPC
Clients include Arbox and PaintTheory
Digital marketing, Facebook ads, Google ads, TikTok and Snapchat
20+ clients managed
Digital Marketing, PPC, SEO, Social Media
Experience in events, wellness and fashion
14+ years' experience
61 success stories
Digital Marketing, Paid ads, Content, Marketing Strategy
Proven experience in 15+ industries
$2M+ in revenue from ads campaigns
Google Shopping, Bing Ads, FB Ads, Digital Marketing
2B+ emails + $300M generated annually
Has worked with the world’s top brands
Experience in eCommerce, tech, and beauty
7+ years experience on Amazon
Grew brands from $0 to $1M in 4 mos
Pets, health, nutrition, clothing and accessories
$40M+ managed with Facebook Ads
7+ years of digital advertising experience
Worked with fashion, art, gaming & music brands
We find the 10 best options, so you can make an informed decision and pick the best digital marketing company to work with.
Digital marketing is the promotion of a brand and its products and services to online audiences. It's done through a variety of digital marketing strategies including search engine marketing, affiliate marketing, social media advertising, and other digital channels.
Digital marketing is about bringing more target customers through the marketing funnel. However, if a brand doesn't have a good product or doesn't create a positive customer experience then no marketing tactics would lead to sustainable growth.
Digital marketing efforts come in after that foundation is built and they help business owners increase organic traffic, improve the brand's social media presence, and execute digital campaigns across a variety of digital platforms and marketplaces.
Digital marketing is a broad term that's used to describe all the different ways to target your audience using digital channels. Inbound marketing is a methodology that uses digital marketing assets to attract, engage, and delight customers online. There's a difference between inbound and outbound methods.
For example, inbound marketing is heavy on content development on the company's blog and various social media platforms. It includes things like email marketing campaigns, video marketing, and influencer marketing.
Outbound methods include various performance channels like Google Ads (Google AdWords), native advertising, social advertising, PPC management, and ads on mobile devices. With Mayple, you can find a digital marketing company that specializes in any channel you need.
There's no cookie cutter answer on this but a good first step is to look at your current channels and see which ones yield the highest return on investment. Look at what's already working and see if you could improve it. Maybe you need an outside consultant or marketing expert to help your marketing team with a specific channel. Or you might need to manage a digital channel more intensively.
The right marketing service will also depend on the type of industry you're in. For example, influencer marketing and social media advertising work really well for eCommerce products and more glamorous products. A plumbing service may need to use more traditional channels like developing a good SEO strategy and going all-in on local SEO.
Here are a few helpful questions to ask yourself:
If you're still not sure which service is best for your business maybe it's a good idea to look into getting a professional marketing strategy update and getting an expert to help.
The type of online content you should create depends on the channels you're using and your business goals. Content creation is completely different for PPC marketing than for an influencer campaign for example. Here are the different channels you should be aware of.
Social media marketing -> Improve your social presence with engaging social media posts, video marketing, and some social proof.
Organic traffic (SEO) -> Use a good blend of content marketing and technical SEO to create long-form blog posts and guides for your potential customers. An SEO agency or content agency would be able to help you with this one.
Advertising -> Ads on social media channels require good copy and creatives to work well. PPC ads require less work on the creative side. If you are heavy on your advertising channels then you might need a performance marketing agency to create and manage your ad campaigns.
The average cost of digital marketing services ranges from $2,500 to $12,000 per month. That's for a monthly retainer, the hourly rates vary from $50 to $500+ per hour. The biggest digital marketing agencies like Dentsu International or Publicis Group charge more than $12k per month but you don't need a fancy firm from San Francisco to do your marketing.
You need an experienced digital marketing agency that has achieved business growth with other clients in your industry, and that has experience working with similar target audiences and marketing budgets.
By now you're probably wondering - where do I find the best digital marketing agency for my business? Don't fret, you don't have to waste your time and resources working with the wrong agency. Here is the process you should follow to find the best digital marketing experts.
Don't just look at the sales deck and the customer reviews. Look at the specific clients that they've worked with and the results they achieved. Make sure the digital marketing agency has proven success in working with clients in your specific industry. Don't just take their word for it, ask to see some names in their client base and talk to those people.
Look at the range of services they offer and make sure that it matches exactly what you need to accomplish. Make sure they have experience working with your target demographic and business model.
Traditional marketing at advertising companies used to be about billboards, newspaper ads, and TV placements. With the digital revolution, a whole new world has opened up and there are now hundreds of different marketing specialties.
Digital marketing agencies usually have a wide variety of channels they specialize in so always ask about any additional services they may offer.
You should also check how available they are to work on your project. How many existing clients do they have? And how much staff do they have to service those clients? Usually, medium-sized agencies (10 - 49 staff) and large digital marketing agencies (50 - 100 staff) are really busy and don't give you the time of day. Work with someone smaller and more specialized to get the results you're looking for.
We have some of the world's top digital marketing companies in the world including agencies that specialize in social media marketing, digital strategy, content marketing, search engine marketing (SEM), direct marketing, and much more. You don't need to work with the world's largest digital marketing companies to achieve the results you're looking for.
Stop looking through long lists of digital marketing specialists. You just need the right partner with a proven success record in your niche that's vetted by Mayple.