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Google Ads Expert

Looking for the best person to manage your amazon account? Look no further, find the perfect candidate through Mayple.

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Services
Social media advertising, PPC, Google advertising, native ads, Amazon ads
Social media management, advertising, graph design, web design, SEO, email marketing, branding CRO
Performance marketing, social media advertising, video editing, Google ads, copywriting
Email marketing, social media advertising, social media management & strategy, content marketing
Social media management, paid advertising, content marketing, SEO, email marketing
Conversion rate optimization, landing page design, Shopify development, WordPress
Influencer marketing, graphic design, creative services, influencer outreach
Social media advertising, marketing strategy, display advertising, search engine optimization
Email marketing management, email marketing audits, list management, email segmentation & design
Email marketing, website and graphic design, social media marketing, search engine optimization, copywriting

FAQs

What is a Google Ads expert?

A Google Ads expert is in charge of creating, setting up, and managing Google Ads (previously Google AdWords) campaigns. They may only run PPC campaigns but they can also help with landing page optimization, setting up Google Analytics, optimizing the Google Merchant Center, updating product listings, and much more.

How much does it cost to hire a Google Ads expert?

On average, Google Ads specialists charge between $75-$125/hour. All of our Google Ads plans have standard pricing and our experts have over 5 years of experience and a proven track record in your niche.

Should I pay someone to do Google Ads?

Yes, you should definitely pay someone to manage your Google Ads. Your ROI will be higher if you use an expert that's experienced in the ins and outs of Google AdWords, bidding strategies, keyword research, and is able to correctly set up and optimize your campaigns.

How much should I pay for Google Ads?

The average Google ad should cost between $2 and $4 per click on the search network. On the display network ads usually cost $1 per click. The most expensive keywords on Google and other search engines can cost $50 or more per click.

How much does a freelance Google Ads specialist make?

A freelance Google Ads specialist makes an average of $25.49 per hour in the United States.

What is a Google Ads consultant?

A Google Ads consultant is someone that helps you optimize your Google advertising strategy and improve your campaigns. They aren't usually involved with the day-to-day management of the campaigns but with the overall strategy.

A consultant can work with your internal marketing team or your digital marketing agency and help steer the strategy in the right direction.

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Google Ads Expert

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FAQs

What is a Google Ads expert?

A Google Ads expert is in charge of creating, setting up, and managing Google Ads (previously Google AdWords) campaigns. They may only run PPC campaigns but they can also help with landing page optimization, setting up Google Analytics, optimizing the Google Merchant Center, updating product listings, and much more.

How much does it cost to hire a Google Ads expert?

On average, Google Ads specialists charge between $75-$125/hour. All of our Google Ads plans have standard pricing and our experts have over 5 years of experience and a proven track record in your niche.

Should I pay someone to do Google Ads?

Yes, you should definitely pay someone to manage your Google Ads. Your ROI will be higher if you use an expert that's experienced in the ins and outs of Google AdWords, bidding strategies, keyword research, and is able to correctly set up and optimize your campaigns.

How much should I pay for Google Ads?

The average Google ad should cost between $2 and $4 per click on the search network. On the display network ads usually cost $1 per click. The most expensive keywords on Google and other search engines can cost $50 or more per click.

How much does a freelance Google Ads specialist make?

A freelance Google Ads specialist makes an average of $25.49 per hour in the United States.

What is a Google Ads consultant?

A Google Ads consultant is someone that helps you optimize your Google advertising strategy and improve your campaigns. They aren't usually involved with the day-to-day management of the campaigns but with the overall strategy.

A consultant can work with your internal marketing team or your digital marketing agency and help steer the strategy in the right direction.

Do You Want
More Sales ?
If you want my team to just do
your marketing for you
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

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Download Now

Hire the Top Google Ads Experts

Looking for the best person to manage your amazon account? Look no further, find the perfect candidate through Mayple.

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Jamie S.

Jamie helped build American Eagle Outfitter's online community to 15M+ followers and was integral in setting up the award winning Live Your Life influencer marketing campaign.

Igor Z.

Igor promoted NY Fashion Week events using Google Ads, increasing the number of attendees at events and decreasing the cost per lead by 50%.

Dan W.

Dan created a strategic marketing plan for Mountain Dew and produced and executed 360 engagement platforms - Dare to Do, All Star Weekend, and others. These campaigns improved brand awareness, affinity and sentiment levels.

Angel D.

Angel led influencer marketing campaigns for Keen and helped them grow to over 200k+ followers on Instagram and become one of the most loved apparel brand in the world.

Brenna K.

Brenna led advertising campaigns at Jessica Simpson where she increased ROAS by 250% using Google Ads, Facebook & Instagram ads, and Google Shopping.

Kelly Beaudin Strategy

Kelly created a partnership with BuzzFeed, launched a financial BootCamp for customers, and created viral content using influencers and UGC. The campaign resulted in a +6.5% lift in awareness and a +25% increase in customers' perception of the brand, helping to drive loyalty and sales.

Dhariana L.

Dhariana grew Remy's Instagram account to 10k+ followers, increased leads from social media (LinkedIn and Instagram) by 120% and increased organic views on Linkedin by 310%.

Jason H.

Jason helped Vitamin Energy grow monthly email marketing revenue 6x in less than 6 months and increased attributed revenue from email to 40% of the total sales of the business.

Jack Nelson - CRO

Jack led the CRO strategy for BeatBread, launched various conversion optimization campaigns, implemented advanced tracking & analytics, and exceeded KPI target by 75%.

Kelly Beaudin social media

Kelly grew Adobe's LinkedIn community by 97% and increased monthly engagement by more than 1,000% within one year. Adobe was recognized as one of the "Best LinkedIn Company Pages" for two years in a row. Kelly also grew Adobe Creative Cloud to 1M subscribers with a comprehensive social media strategy.

Jay N.

Jay executed a comprehensive SEO strategy that increased organic traffic by 98%, increased top 10 keywords by 190% and total keywords by 262%.

Kelly Benson - Marketing manager & Growth marketer

Kelly developed a 6-month marketing strategy that included paid ads, SMM, mobile marketing, and marketing automation, resulting in an increase in ROI by 1200% in just 6 months.

Dorian Reeves SMM

Dorian grew Lenskart to over 10k followers and increased engagement by 50%.

Deepak S.

Deepak helped Rivalry to rank for 20k+ organic keywords in the US and over 70k+ keywords globally in under 12 months with an extensive on-page and off-page SEO strategy.

Marija T.

Marija grew Brightech's Instagram page to over 30k followers and its cumulative online presence to 200k followers using secondary accounts in just 12 months.

Katrina J.

Katrina led an influencer marketing & PR campaign for this tourism brand that resulted in a funding round of $3M.

Roman H.

Roman created seven email campaigns that led to this beauty brand's revenue to increase by 56% in just 6 months.

Edwin Gan - CRO

Edwin helped CloudWaitress generate 2x conversions for 3+ consecutive months. They gained 10,000 new users and became one of Australia's fastest-growing startups with 700% growth.

Pete Opakunle - PPC

Pete increased ROAS for Gillette by 4.2X, increased CTRs by 40%-60%, achieved the desired CPA within 2 weeks of the campaign launch using Facebook, Snapchat and Instagram ads.

Ashna Rana CRO

Ashna was the lead CRO manager for PrettyLitter, a subscription product, where she optimized the marketing funnel and was able to increase the conversion rate 35% test after test. As a result, the company was able to expand to Pinterest Ads, Facebook ads, and affiliate marketing.

Gustavo Morais

Gustavo took Amaz, a Yerba Mate sparkling drink brand, from $0 to $50k sales per month in just a few months by designing and launching their eCommerce website and executive a comprehensive SEO strategy.

Hire Google Ads Expert

Table of contents

Why hire a Google Ads expert? 

There are many reasons to hire a Google Ads expert to help manage your ad campaigns for you. Ad strategies and trends are constantly changing and you need an expert that is knowledgeable in what works in your particular industry or niche. They need to know how to optimize your quality score, which bidding strategies to use, and which keywords to target.

5 things every Google Ads Expert should know

Here are the top things that every Google Ads expert should know. 

How to create effective ads

The most important skill of any advertising expert is the ability to create effective advertising campaigns that convert. They have to be well-versed in a variety of different campaigns including search ads, Google Shopping, display ads, and native ads on the Google Display Network. And they must have experience and a proven track record running ads for similar brands in your niche.

How to optimizing the click to landing page experience

It's not enough for your ad to get clicks, these users need to convert on your landing page to actually bring you revenue. So your Google Ads specialist needs to be able to either create or guide you on the best ways to create the right design and messaging on your landing pages.

There needs to be a message match between the ad and the landing page and a good enough offer to be able to entice the user to convert.  

Keyword and bidding strategies

Besides the ad copy and creative there is a ton of technical setup work that affects campaign performance. A Google Ads specialist needs to create the right keyword and bidding strategy to maximize the ROI of every ads campaign and change them up depending on the campaign type.

The latest setting updates and features

Google's settings are always changing and your PPC expert or Google Ads agency should stay updated. There are always new ad types and audience settings and your business could get a boost if you jump on them early enough. 

How to optimize your ad campaigns

Google Ads are not a set-it-and-forget-it type of marketing channel. If you really want to hit your business goals and launch profitable search campaigns you need to do a few things, including: 

  • A/B test every campaign to improve conversion rates
  • Optimize keywords and bidding regularly
  • Do a PPC audit on all of your campaigns every quarter
  • Make sure your conversion tracking works and syncs with Google Analytics

Without doing these things, your campaigns aren't going to move the needle. 

8 questions you should ask your Google Ads Expert

So let's say you've found a few experts and you want to interview them. What kind of questions should you ask? Here are the different things you should check.

  • How many years of experience do you have? 
  • Have you run successful campaigns for similar brands in our niche? 
  • Are you (or your agency) a Google Partner? 
  • What are your hourly rates (for consulting work)
  • What marketing strategies would you recommend for our business? 
  • What type of clients do you usually work with?
  • What other advertising platforms do you have experience in? 
  • What types of campaigns would you launch for our brand?

What to look for in a Google Ads expert

  • Expertise in PPC advertising - your Google Ads consultant should be an expert in running PPC campaigns and really own their craft. They should have the Google Partners certification but it's not a requirement.
  • Experience working with similar brands - your Google Ads specialist should have a proven track record managing marketing campaigns for similar brands.
  • Good communication - your marketing consultant should be able to set expectations, communicate regularly, and send weekly/biweekly/monthly performance reports.
  • Marketing strategy - your Google Ads specialist should be able to create a winning strategy for this channel and be able to convert your ideal customers or clients and hit your business objectives in the long run. 
  • Knowledge of other channels - ideally, your Google Ads specialist should also know enough about other digital advertising channels and be able to run campaigns on other advertising platforms. They should also be able to work with the rest of the marketing team and increase your online presence.

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Hire Google Ads Expert

Why hire a Google Ads expert? 

There are many reasons to hire a Google Ads expert to help manage your ad campaigns for you. Ad strategies and trends are constantly changing and you need an expert that is knowledgeable in what works in your particular industry or niche. They need to know how to optimize your quality score, which bidding strategies to use, and which keywords to target.

5 things every Google Ads Expert should know

Here are the top things that every Google Ads expert should know. 

How to create effective ads

The most important skill of any advertising expert is the ability to create effective advertising campaigns that convert. They have to be well-versed in a variety of different campaigns including search ads, Google Shopping, display ads, and native ads on the Google Display Network. And they must have experience and a proven track record running ads for similar brands in your niche.

How to optimizing the click to landing page experience

It's not enough for your ad to get clicks, these users need to convert on your landing page to actually bring you revenue. So your Google Ads specialist needs to be able to either create or guide you on the best ways to create the right design and messaging on your landing pages.

There needs to be a message match between the ad and the landing page and a good enough offer to be able to entice the user to convert.  

Keyword and bidding strategies

Besides the ad copy and creative there is a ton of technical setup work that affects campaign performance. A Google Ads specialist needs to create the right keyword and bidding strategy to maximize the ROI of every ads campaign and change them up depending on the campaign type.

The latest setting updates and features

Google's settings are always changing and your PPC expert or Google Ads agency should stay updated. There are always new ad types and audience settings and your business could get a boost if you jump on them early enough. 

How to optimize your ad campaigns

Google Ads are not a set-it-and-forget-it type of marketing channel. If you really want to hit your business goals and launch profitable search campaigns you need to do a few things, including: 

  • A/B test every campaign to improve conversion rates
  • Optimize keywords and bidding regularly
  • Do a PPC audit on all of your campaigns every quarter
  • Make sure your conversion tracking works and syncs with Google Analytics

Without doing these things, your campaigns aren't going to move the needle. 

8 questions you should ask your Google Ads Expert

So let's say you've found a few experts and you want to interview them. What kind of questions should you ask? Here are the different things you should check.

  • How many years of experience do you have? 
  • Have you run successful campaigns for similar brands in our niche? 
  • Are you (or your agency) a Google Partner? 
  • What are your hourly rates (for consulting work)
  • What marketing strategies would you recommend for our business? 
  • What type of clients do you usually work with?
  • What other advertising platforms do you have experience in? 
  • What types of campaigns would you launch for our brand?

What to look for in a Google Ads expert

  • Expertise in PPC advertising - your Google Ads consultant should be an expert in running PPC campaigns and really own their craft. They should have the Google Partners certification but it's not a requirement.
  • Experience working with similar brands - your Google Ads specialist should have a proven track record managing marketing campaigns for similar brands.
  • Good communication - your marketing consultant should be able to set expectations, communicate regularly, and send weekly/biweekly/monthly performance reports.
  • Marketing strategy - your Google Ads specialist should be able to create a winning strategy for this channel and be able to convert your ideal customers or clients and hit your business objectives in the long run. 
  • Knowledge of other channels - ideally, your Google Ads specialist should also know enough about other digital advertising channels and be able to run campaigns on other advertising platforms. They should also be able to work with the rest of the marketing team and increase your online presence.

FAQs

What is a Google Ads expert?

A Google Ads expert is in charge of creating, setting up, and managing Google Ads (previously Google AdWords) campaigns. They may only run PPC campaigns but they can also help with landing page optimization, setting up Google Analytics, optimizing the Google Merchant Center, updating product listings, and much more.

How much does it cost to hire a Google Ads expert?

On average, Google Ads specialists charge between $75-$125/hour. All of our Google Ads plans have standard pricing and our experts have over 5 years of experience and a proven track record in your niche.

Should I pay someone to do Google Ads?

Yes, you should definitely pay someone to manage your Google Ads. Your ROI will be higher if you use an expert that's experienced in the ins and outs of Google AdWords, bidding strategies, keyword research, and is able to correctly set up and optimize your campaigns.

How much should I pay for Google Ads?

The average Google ad should cost between $2 and $4 per click on the search network. On the display network ads usually cost $1 per click. The most expensive keywords on Google and other search engines can cost $50 or more per click.

How much does a freelance Google Ads specialist make?

A freelance Google Ads specialist makes an average of $25.49 per hour in the United States.

What is a Google Ads consultant?

A Google Ads consultant is someone that helps you optimize your Google advertising strategy and improve your campaigns. They aren't usually involved with the day-to-day management of the campaigns but with the overall strategy.

A consultant can work with your internal marketing team or your digital marketing agency and help steer the strategy in the right direction.

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