Top 10 eCommerce Agencies in 2024 & Tips for Finding the Perfect One
Looking for the right eCommerce marketing partner? We've made it easy for you with this list of the top eCommerce agencies to help you get started on the right foot.
Updated July 6, 2024.
Choosing the perfect eCommerce agency can make all the difference in your online business journey. We've handpicked 10 of the best eCommerce agencies renowned for consistently delivering outstanding results.
Plus, whether you're a startup on the rise or a seasoned business looking to amp up your online game, we've got you covered with practical tips for finding the ideal eCommerce agency.
» Do you own a direct-to-consumer (DTC) brand? Use this guide to create the perfect eCommerce experience.
Our top picks for the best eCommerce agencies
1. Social Kick - Best overall
2. Cedarwood - Best for personalized eCommerce marketing strategies
3. Tale Digital - Best for hands-on digital marketing
4. SEM Booster - Best for results-driven eCommerce marketing
5. Casa Media - Best for improving brand value and ROI
6. Hardy Digital - Best for data-driven growth marketing
7. DigiCom - Best for high-converting eCommerce ads
8. Pins 4 Profit - Best for multi-channel marketing
9. The Peachy Company - Best for profit-based growth marketing
10. Wayfinder Agency - Best for full-funnel advertising
What is an eCommerce agency?
It's like your marketing sidekick in the online world; a business-to-business (B2B) operation you call in to jumpstart, handle, and boost your eCommerce business without the hassle of hiring your own in-house team. They're your go-to for everything from digital marketing to personalized website and app magic.
These agencies usually offer a bunch of digital marketing services. Think SEO, making sure more people find you on the web. There's also conversion rate optimization, turning those visitors into customers. They also make sure your site is easy to use. And, of course, they're the brains behind your digital marketing strategy.
What does an eCommerce agency do?
There are a number of services that a typical eCommerce agency offers. Here are the main ones.
Ecommerce marketing
An eCommerce agency usually offers a wide range of digital marketing services to bring you qualified traffic and conversions. These services could include:
- Conversion optimization (CRO) - improving the conversion rates of your product pages by updating product descriptions, creating better images and A/B testing various elements of your site.
- Social media marketing (SMM) - creating relevant content in video formats across the many social media platforms you're using
- Content marketing - creating a content strategy to attract your ideal customers.
- Affiliate marketing - partnering with publications and online marketplaces to get your products in front of more people.
- Search marketing (SEM) & PPC - search and display ads, social media advertising. and Amazon Ads.
- Search engine optimization (SEO) - improving your search rankings so you could get more organic traffic.
- Influencer marketing - collaborating with influencers to create viral content for your brand.
- Email and SMS marketing - running email and SMS campaigns to nurture your leads.
The goal is to help establish and grow the online presence of an eCommerce business and then manage digital experiences across the many marketing channels that are used.
Web development & graphic design
Most full-service eCommerce agencies do marketing but some do other things like web and mobile development. You'd think that a brand could just open a store on Shopify or Shopify Plus and call it a day but there's usually a lot of custom development that goes into it, especially for medium-large operations.
An eCommerce design agency would have an entire team of designers and web developers that could support both the creation of the online store and any modifications that come along with it.
Depending on the eCommerce platform you're using, you should look for an agency that is a BigCommerce Partner or a Shopify Plus partner to get the highest quality development services. At the same time, keep an open mind because some Shopify agencies don't have these qualifications but they still do good work.
Operations & fulfillment
The third type of eCommerce agency is one that helps with the operations side of the business. It can help the eCommerce store expand to new marketplaces and integrate new marketing and fulfillment tools. It can also offer third-party fulfillment or shipping and negotiate directly with vendors on your behalf.
With the wide range of services available, how do you find the best agency to work with?
What's the advantage of working with an eCommerce agency?
There are several advantages of outsourcing your eCommerce marketing & development. Here are the main ones you should consider.
Specific expertise
Let's say you expand to a new marketing channel or want to optimize your existing campaigns and you just don't have the expertise on the team. Your full-time staff is busy and you don't have the resources to hire another in-house employee.
You want to validate the channel before investing 3-6 months into it. This is a great reason to get an eCommerce agency to take a look at it. They could give you a consultation and say what they could do based on their experience.
More flexibility
That leads us to advantage number 2 - the flexibility that comes with working agencies. There is usually no contract, it's month to month, and you can test a new channel or see if the agency's marketing efforts are working within a month or two.
Want to hire an in-house specialist later on? Or work with another e-commerce agency? No problem, you can switch any time.
Faster growth
More expertise, faster iteration, and increased flexibility all lead to faster growth. Ecommerce businesses have a lot of different things to juggle and the faster they experience a win on any one marketing channel the greater their chances of surviving the tough competition in the space. Working with a digital agency is often the best way to achieve those wins.
Looking for growth? Check out our list of Facebook Ads agencies, Google Ads agencies, and TikTok agencies.
Why hire an eCommerce agency?
There are a few reasons you should hire an eCommerce agency. First, is if you don't have the resources or experience to manage a specific channel. That's when you would need to hire an agency that has an experienced team and proven results.
You might also be looking for specific experience in a particular channel or digital strategy. For example, you might want to hire a digital marketing expert to help improve your email marketing campaigns or develop a better SEO strategy for your business.
How much does an eCommerce agency charge?
A typical eCommerce agency can cost anywhere from $1,000 to $10,000 per project. Ecommerce development agencies could charge more (up to $50,000) if they're working on an entire re-design of an eCommerce website.
What should I look for in an eCommerce agency?
Here are the top things you should look for to find a good eCommerce agency:
- They want to understand your brand and business strategy and can create a custom strategy for your business.
- They have a growth mindset, they want to blow past your business goals
- They have proven experience + results working with similar brands in your niche (and are familiar with your target audience)
- They have extensive experience managing similar projects for eCommerce brands
- Their customer service is on point, they go above and beyond to answer all your questions and continue to be available and responsive
- They have the right processes and tools to keep your work on track
- They have full transparency about who is working on your account and what is being done
- They have experience running advertising campaigns for similar eCommerce companies.
Should I hire an eCommerce agency?
It depends on the stage of your business and your own internal resources. The first thing you should do is to get a consultation with an eCommerce expert and get an idea of the areas you need to improve on, where you are doing well, and the type of expertise that you are missing on the team.
Once you know where your biggest opportunities are then you should hire an eCommerce agency to develop those digital channels.
Hire top eCommerce agencies near you:
- eCommerce agencies in New York
- eCommerce agencies in London
- eCommerce agencies in the UK
- eCommerce agencies in Toronto
- eCommerce agencies in Canada
- eCommerce agencies in Los Angeles
- eCommerce agencies in Miami
- eCommerce agencies in Florida
- eCommerce agencies in Sydney
- eCommerce agencies in Australia
- eCommerce agencies in Israel