10 Best Instagram Experts and Consultants to Hire for Better Engagement & Growth in 2025

With over 1.6 billion active users, Instagram is essential for brands looking to connect with diverse audiences and build an online community. What started as a photo-sharing app has turned into a robust platform for real engagement. The key to success on this platform is creating strategic, authentic Instagram content your audience can easily interact with, and with help from these vetted experts, you can do just that.

Our top picks

Top 10

1. Matthew T. - Overall best Instagram expert

2. Kate H. - Best for custom strategy

3. Maxime G. - Best for B2B & B2C Instagram CO

4. Hisham K. - Best for eCommerce Instagram

5. Howard S. - Best for influencer outreach

6. Bing H. - Best for growing accounts

7. Michael K. - Best for integrated SMM

8. Kathryn L. - Best for Enterprise Instagram

9. Tony H. - Best for Instagram PPC

10. Pouria N. - Best for data-driven SMM

What is an Instagram expert?

Instagram experts are well-versed in using Instagram as a marketing tool and are invested in making Instagram work hard for your business. Their role involves figuring out what content and tactics engage your followers, and they know what strategies to use to grow your brand and cash flow.

This role has gained significant importance in the digital age, where social media platforms, especially Instagram, play a pivotal role in shaping brand narratives and reaching target audiences.

Brief overview

Matthew is a versatile digital marketing specialist freelancer, specializing in SEO and PPC consultancy while operating remotely. With a holistic approach, he assists businesses in maximizing their online presence, including a keen focus on Instagram.

Why we chose Matthew

Matthew's expertise spans various industries, ensuring growth and scalability. He excels in Instagram account management, crafting effective marketing strategies, and fostering engagement to drive comprehensive digital outreach for his clients.

• Budget: $2K - $50K
• Experience: 8+ years
• Industries: Travel, Home & garden, Style & fashion, Food & drink

Brief overview

Kate is a diligent and detail-oriented marketing strategist who advocates for a holistic approach to enhancing business KPIs. She perceives campaign creation and optimization as integral components of a broader strategy aimed at fostering business growth and maximizing performance across all digital channels, including Instagram.

Why we chose Kate

Hired by an investment VC firm, Kate enhanced EBITA and cultivated a resilient, year-round customer base to elevate the appeal of the previously family-owned business for potential resale. Her expertise extends to Instagram, where she excels in managing accounts, devising effective marketing strategies, and driving engagement to bolster comprehensive digital outreach.

In her capacity as the principal marketing strategist, Kate oversaw a spectrum of responsibilities, including website wireframe design, content creation, site optimization, and supervision of digital campaigns, ensuring a cohesive and impactful online presence.

• Budget: $2K - $500K
• Experience: 8+ years
• Industries: Baby, Food & drink, Pets, Beauty, Style & fashion, Health & wellness

Brief overview

Maxime, a dedicated freelance marketer, channels his passion into Conversion Rate Optimization (CRO), aiding businesses across B2B and B2C sectors in achieving remarkable marketing outcomes through holistic tactics.

Why we chose Maxime

More than just possessing robust Digital Marketing skills, Maxime offers clients comprehensive guidance and expert advice throughout their projects.

His overarching goal is to enable clients to make wise investment decisions by meticulously targeting the appropriate media and audience segments. Maxime operates with transparency and collaboration, openly communicating and collaborating with clients to address any concerns or discrepancies in approach or expected outcomes.

In addition to his proficiency in digital marketing, Maxime excels in Instagram management, leveraging the platform's capabilities to optimize conversions and engagement for his clients' businesses.

• Budget: $2K - $50K
• Experience: 8+ years
• Industries: Trave, Health & wellness, Education, Gaming, Finance, Food & drink, Stye & fashion

Brief overview

Hisham, a marketing professional with over a decade of experience in eCommerce, boasts a multifaceted background. Alongside his involvement with various eCommerce brands, he manages a portfolio of his own ventures in the field.

Why we chose Hisham

Hisham's collaborative approach involves working closely with clients to develop tailored strategies that address overarching business challenges and facilitate growth. In his role as Principal Consultant for marketing teams, he assumes a leadership position, guiding strategies towards successful outcomes.

In addition to his expertise in Google Ads, Facebook Ads, and CRO, Hisham also demonstrates proficiency in Instagram marketing, leveraging the platform's potential to drive sales and engagement for eCommerce brands.

• Budget: $50K - $100K
• Experience: 10+ years
• Industries: Beauty, Style & fashion, Health & wellness, Professional services, Nonprofit & government

Brief overview

Howard, a veteran of online marketing since 2008, has dedicated the past six years to serving as a full-time media buyer and marketing consultant. His expertise primarily lies in collaborating with eCommerce brands to efficiently acquire new customers through profitable means, particularly utilizing paid advertising channels.

Why we chose Howard

Initially focusing on driving customer acquisition through paid ads, Howard specialized in platforms like Google and Facebook. However, his role expanded beyond mere ad management. He played a pivotal role in crafting comprehensive digital marketing strategies, incorporating elements such as email marketing, content marketing, influencer outreach, and conversion rate optimization to maximize results.

Howard's contributions extended to setting up and optimizing Amazon product pages and PPC campaigns, which led to a remarkable 100% increase in sales within three months. Additionally, Howard demonstrates proficiency in leveraging Instagram for eCommerce brands, effectively utilizing the platform's features to enhance customer acquisition and engagement.

• Budget: $10K - $100K
• Experience: 16+ years
• Industries: Pets, Beauty, Healthy & wellness, Sports, outdoors & fitness

Brief overview

With over a decade of growth marketing experience, Bing is dedicated to empowering clients in driving sales and retention. Passionate about growth strategies, Bing harnesses the power of data analytics to shape marketing strategies and craft innovative campaigns.

Why we chose Bing

Bing excels in various domains, including user acquisition and retention, paid search optimization, SEO, conversion rate optimization, web and product analytics, marketing automation (email), and content marketing. This comprehensive skill set forms the cornerstone of Bing's approach to advertising success.

Additionally, Bing is adept at utilizing Instagram as a platform for growth marketing, leveraging its features to enhance user acquisition and engagement for clients.

• Budget: $5K - $100K
• Experience: 10+ years
• Industries: Technology, Beauty, Automotive, Home & garden, Sports, outdoors & fitness, Food & drink

Brief overview

With a wealth of experience spanning 13 years, Michael is a freelance marketer and consultant who champions a digital-first approach. His methodology prioritizes defined processes, frameworks, and foundational strategies proven to generate revenue effectively.

Why we chose Michael

Michael's expertise as a marketer and consultant is characterized by a partnership-driven approach. Recognizing the uniqueness of each business, he emphasizes personalized marketing and advertising strategies tailored to specific goals and key performance indicators (KPIs).

In addition to his proficiency in crafting tailored strategies, Michael excels in leveraging Instagram as a platform to enhance brand visibility, engagement, and revenue generation for his clients.

• Budget: $20K - $500K
• Experience: 8+ years
• Industries: Beauty, Electronics, Automotive, Finance, Education, Pets, Food & drink

Brief overview

For more than ten years, Kathryn has played a pivotal role in shaping data-driven strategic consulting and marketing solutions for political campaigns, nonprofits, and corporations throughout the United States.

Her extensive background encompasses overseeing numerous successful polling and data initiatives and a wide array of earned and digital media endeavors.

Why we chose Kathryn

Kathryn's expertise extends to managing email campaigns, orchestrating social media programs, and executing advertising campaigns with remarkable success.

Kathryn is proficient in leveraging Instagram as a powerful tool for political and nonprofit campaigns, engaging audiences and driving impactful outcomes.

• Budget: $2K - $100K
• Experience: 10+ years
• Industries: Professional services, Nonprofit & government