10 Best Amazon Experts to Grow Your Store in 2024
Want to sell more, build customer loyalty, and supercharge your online business? Connect with the best Amazon experts who can help you grow your store with their proven strategies and in-depth knowledge of the platform.
Updated March 30, 2024.
Intimidated by Amazon's colossal $1 trillion marketplace? Don't panic. You're not the only one! You can work with an Amazon expert to guide you through making it big on Amazon. Here are the 10 best experts to guide you on your journey to improved ROI, increased sales, and a highly optimized Amazon store.
Our top picks for the best Amazon experts
1. Stephen R. - Best overall
2. Barbara H. - Best for unconventional and creative Amazon marketing
3. Stephen H. - Best for Amazon experience in both B2B and B2C
4. Kate H. - Best for SEO and optimization of Amazon listings
5. Solomon K. - Best for leading marketing teams to success
6. Irina B. - Best for consumer insights into Amazon marketing
7. Raja D. - Best for leveraging Amazon's platform tools for campaigns
8. Mick B. - Best for omnichannel performance Amazon marketing
9. Laureen B. - Best for global Amazon marketing with large corporations
10. Nik H. - Best for growth and scalability on Amazon's marketplace
What is an Amazon expert?
An Amazon expert is a professional well-versed in maximizing online sales, optimizing product listings, and navigating the complexities of selling on Amazon's platform. They possess deep knowledge of Amazon's algorithms, marketing strategies, and operational intricacies to help sellers achieve high visibility. They can assist sellers in driving sales and managing various aspects of their online businesses.
What does an Amazon expert do?
There are many things that an Amazon marketing expert could help you with. What exactly that is depends on your niche, the scope of the project, and your marketing budget. Here are some of the main aspects of Amazon that they could handle:
Amazon Advertising
Amazon Ads are the bread and butter of many Amazon experts and Amazon marketing agencies. Over 50% of all Amazon sellers spend more than $40,000 monthly on ads. The big spend is partly due to the wide range of ads the Amazon platform offers. Amazon advertising includes product ads, display ads, video ads, Amazon PPC ads, and even sponsored brand campaigns.
Pro tip: work with an experienced right Amazon PPC expert to scale your campaigns the right way.
Amazon SEO
Like every platform, Amazon has its own algorithm and a wide variety of ranking factors that influence the visibility of your product listings. Many niches are seasonal, so it can get more complex than regular website optimization. Hiring an Amazon advertising expert will help improve SEO rankings and conversion rates.
Listing management & optimization
Besides Amazon SEO, you also need to optimize your Amazon listings. That includes the design of your images, videos, and sections and making sure that you provide all the needed info for your customers. First impressions count, and your listings must look their best on the search results and your store pages.
Product research & fulfillment
Another aspect of an Amazon expert's job is to find the next product your business should sell. This involves a lot of research into the latest Amazon trends and the A/B testing of different products. Fulfillment is another crucial aspect. Many brands ship their products via Amazon FBA to significantly improve shipping and delivery times.
Account management
Last but not least, some Amazon consultants also deal with the day-to-day operations of Amazon stores. This can include things like:
- Processing returns & refunds
- Dealing with Amazon's customer service team
- Troubleshooting suspensions and warnings
- Setting up Amazon FBA and other fulfillment methods
- Setting up your Amazon Seller Central account
An Amazon expert needs to know how to improve organic search rankings, run ads, optimize listings, properly set up your Amazon Seller Central, and troubleshoot various operational issues as they come up. Wow, that's a lot. And there are a whole lot of skills required to manage all of that.
But the last thing you want is to hire an Amazon virtual assistant to try to save some marketing dollars only to find out that they don't have the expertise to increase your sales. You need to hire an Amazon expert who can get your product visibility up, has hands-on experience with Amazon Ads, can create a marketing plan, and can help you reach your long-term goals.
Questions to ask your Amazon expert before you hire them
- Do you charge an hourly rate or a monthly fee?
- How much experience do you have with Amazon Seller Central?
- What should we improve on our product listings? Our product photography? Content?
- How would you improve our organic rankings?
- What other advanced tools would you use to improve our sales?
- How much experience do you have with Amazon Ads? And which ones? Amazon DSP? Sponsored Products? Sponsored Brands?
- Would you handle our customer care and returns?
- When market trends change what do you do?
- What makes you unique from other service providers?
FAQs
How do you hire an Amazon expert?
The best way to hire an Amazon expert is through Mayple. We have a community of 600+ vetted experts that have proven experience and results driving revenue for similar brands in your niche.
You don't need to spend hours and hours listening to sales pitches, looking through candidates, and verifying the authenticity of their reviews. With Mayple, you get a short list of hand-picked experts that check all the right boxes and can actually scale your business.
Can I hire someone to set up my Amazon seller account?
Yes, you can hire someone to manage your Amazon seller account. You don't have to do it all yourself. There are a ton of experts and Amazon agencies that could help you set up your account and manage the mundane aspects of the business.
What are the top must-have skills for Amazon experts?
There a ton of general digital marketing skils and Amazon-specific experience that's required to grow your online presence and sales on the platform. These skills include:
- PPC: You need an Amazon PPC expert with proven results for similar products to run effective ads.
- Copywriting: Good copywriting by expert copywriters across all listings and campaigns is essential to convert Amazon customers.
- Competitive analysis: Frequent competitor analysis using analytics and research tools is crucial to keep pace in Amazon's highly competitive marketplace.
- Content creation: An Amazon marketing expert may need versatile content skills for affiliate pages, blogging and influencers.
- Customer service: Strong customer service skills are vital for an Amazon expert handling operational issues.
What does an Amazon expert do?
An Amazon marketing expert handles various crucial tasks, depending on your niche, project scope and budget. Key responsibilities can include:
- Running Amazon Advertising campaigns like product, display and video ads to drive sales through Amazon PPC (Sponsored Products and Sponsored Brands)
- Improving organic rankings by optimizing SEO factors across product listings, product descriptions, product images, tags, and store pages
- Amazon listing optimization - enhancing listing design and content so first impressions entice customers to purchase
- Researching trends to identify top-selling products and handling fulfillment via Amazon FBA
- Managing day-to-day store operations like processing returns, liaising with Amazon support, preventing account suspensions, configuring fulfillment and building customer relationships
A knowledgeable Amazon expert will use their advertising, SEO, listing optimization, product research and operational skills to boost your store's sales and growth.
Hire an Amazon Ads expert with data-backed results
Choosing the right Amazon Ads expert can be tiresome, and that's where Mayple steps in, offering a smart solution by connecting you with proven Amazon Ads pros. Their dedication to improving your ROAS and increasing your ROI lands them the title of Amazon Ads expert with us.