Top 10 Content Marketing Agencies in 2024
Looking to get more conversions from your content? Improve your ROI? Here's our list of the top content marketing agencies you should work with.
Updated August 5, 2024.
You need content literally everywhere in your marketing funnel: from gaining organic traffic and writing compelling ads to sending effective email marketing campaigns—and that’s just the top of the funnel.
Now, the middle and bottom of the funnel are just as crucial because that’s where content really shines. From product descriptions to longer guides and knowledge bases that help retain existing customers, content is the secret sauce of almost every marketing channel.
Just look at these stats:
- 67% of marketers report that content generates demand/leads (CMI)
- 81% of marketers view content as a core business strategy (CMI)
- 70% of people rather get information from blogs than traditional ads (Demand Metric)
So, why isn't everyone doing this? One of the biggest challenges remains finding the right content experts for your project. That’s why we’ve made a curated list of some of the best content marketing agencies for you to choose from.
Our top picks for the best content marketing agencies
How we choose the best experts
Every expert must go through a data-based vetting program before their profile can go live on Mayple.com. This is how we vet our experts:
- Proven track record of results: We get view-only access to the experts’ accounts and analyze the results they’ve achieved for different brands, according to their niches. Only the marketers that have achieved above-benchmark results can become official Mayple experts
- Professional practices: We have a long list of best practices per skill set that determines whether a marketer is professional or not. This is compared against their actual past work, for example, their account structure, A/B testing methodologies, and 100+ other criteria so we don’t miss a single thing.
Other than that, we also provide unbiased monitoring services. Our monitoring system checks over 180 parameters relating to the professional level of work and your campaigns’ KPIs, to help ensure a high chance of success. Here are some of the parameters we monitor:
A/B testing methodology
Account structure
Naming convention
Targeting approach
Shopping ads methodology
Attribution models
Revenue & ROAS
KPI's: CTR, CVR, CPA & more
Change-log
Funnel conversion rates
Top 5
1. Cedarwood Digital - Best overall
2. Octopus - Best for social media content
3. McDonald Content Solutions - Best for medical content
4. Sure Oak - Best for data-driven content optimization
5. Conversion Media - Best for niche content marketing
Brief overview
Cedarwood Digital has over 10 years of experience in digital marketing, working with some of the UK's biggest (and smallest) names. By specializing in digital PR, SEO, and paid ads, this agency ensures they're at the forefront of innovation.
Why we chose Cedarwood Digital
Cedarwood Digital has experience in digital marketing, working with some of the UK's biggest (and smallest) names. By specializing in digital PR, SEO, and paid ads, this agency ensures they're at the forefront of innovation.
- Budget: $2K - $100K
- Track record: Over 10 years on the market
- Industry focus: Energy efficiency, Maintenance and repair services
Pros
- Digital PR and content specialists
- Google AdWords, GA & Bing Ads certified
- Data-driven results
- Offer training for Google & Facebook
Cons
- Might not be the best fit if you're looking for help outside of their specialties
Brief overview
Octopus is a digital marketing agency that helps startups and companies understand their market and audience better, plan their marketing and social strategy, and create the right funnels that will help them grow. They offer a variety of content marketing services and help you create a digital marketing strategy that works for your business and your audience.
Why we chose Octopus Marketing
Octopus manages your social media marketing content from start to finish: content strategy, tailored social plan, building audiences, and generating engagement and growth. Eight-legged indeed!
- Budget: $2K - $20L
- Track record: Fantastic track record of delivering successful campaigns across multiple industries
- Industry focus: Professional Services, Health & Wellness, Automotive, eCommerce campaigns
Pros
- Digital marketing experts
- Full social media content marketing service
- Multichannel campaigns
- Lead generation
- B2B & B2C
Cons
- Not suitable if you're looking for services outside of social media
Brief overview
MCS is a niche content agency that focuses exclusively on the medical and healthcare industries. They have experience crafting a variety of medical content that ensures medical professionals' services remain search-engine relevant and easily digested by their audience.
Why we chose McDonald Content Solutions
Didn't realize medical content could have agencies too? MCS takes care of all your copywriting and technical writing needs from blogs and websites to eBooks. So whether you need to optimize your website copy, drive traffic to your content, or create content for your patients and colleagues, MCS has you covered.
- Budget: $2K - $100K
- Track record: Over a decade of experience in writing medical content
- Industry focus: Safety & Health, Marketing agencies, Medical care, Dental care, Medical equipment and supplies, Vision care, Vitamins & supplements, Medication and supplements, Veterinary services
Pros
- Copywriting & technical writing
- Experts in medical, health & wellness content
- Versed in all content marketing formats
Cons
- Only focused on medical content
Brief overview
Sure Oak is a full-service SEO agency that offers unparalleled expertise along with proprietary growth strategies to get businesses ranking higher and growing faster. Their highly specialized services—everything from content optimization to premium link building—generate real results by helping to increase online visibility and organic traffic.
Why we chose Sure Oak
Sure Oak's team includes experienced content marketers, copywriters, and SEO analysts, ensuring your content marketing gets the leg-up it needs. Sure Oak makes recommendations for your web pages, social media posts, and blogs. They can even leverage guest post services for expanded reach, press releases, videos, and other types of content. With a final sprinkle of keyword research, your business’s content will work together like a well-oiled machine.
- Budget: $2K - $100K
- Track record: Increased traffic by up to 300%
- Industry focus: Education, Finance, Electronics, Health & wellness, Travel, Professional services
Pros
- Highly skilled team
- Offers all-round content audit and optimization services
- SEO & keyword research
- Metric tracking
- Monthly report
Cons
- Heavy focus on SEO, so might not be great if you need other types of content
Brief overview
Conversion Media is an SEO-focused content marketing agency that brings a personal approach to link building and deep strategy, allowing them to tackle niche subjects.
Why we chose Conversion Media
Conversion Media believes in personalized experiences, not a “one-size-fits-all” solution. Their simple 4-step content process—Plan, Create, Promote, Analyze—relies on in-depth analysis and real-world implementation. This way, you know you're getting a content strategy that's best for you, not a cookie-cutter quick fix.
- Budget: $2K - $100K
- Track record: They drove up to 1,200 increase in organic traffic
- Industry focus: MarTech, Consulting, Online courses, Colleges & universities, Caeeers, marketing agencies, Clothing & shoes, Home improvement, EdTech, HRTech
Pros
- In-depth research and strategy analysis
- Skilled content strategists & creatives
- All content types
- Personalized approach
Cons
- Might not be suitable if you have a limited budget
Brief overview
Dakota Ridge helps IT Service Companies (MSPs, Cybersecurity, Cloud, Development, IT Consulting) realize their growth potential.
Why we chose Dakota Ridge Marketing
Through the IT Growth Program, this agency focuses on the best strategic and tactical elements of outbound and inbound marketing to help companies differentiate, enhance traffic, boost lead generation, and ultimately increase sales for IT companies.
Budget: $2K - $20K
Track record: They developed a unique approach to IT marketing
Industry focus: IT, Tax and accounting, Consulting Services, Home Improvement, MarTech, eCommerce Services
Pros
- Fully managed content marketing & SEO
- Cross-channel marketing ROI
- Lead generation
- Social media management
- SMS marketing
Cons
- Not suitable for non-IT/ non-technical industries
Brief overview
Dakota Ridge helps IT Service Companies (MSPs, Cybersecurity, Cloud, Development, IT Consulting) realize their growth potential.
Why we chose TryMus Group
Through the IT Growth Program, this agency focuses on the best strategic and tactical elements of outbound and inbound marketing to help companies differentiate, enhance traffic, boost lead generation, and ultimately increase sales for IT companies.
- Budget: $2K - $20K
- Track record: Multiple awards and certifications
- Industry focus: Bath & body, Makeup, cosmetics, and perfumes, Medication and supplements, Pet shops, food, and supplies, Veterinary services, Clothing and shoes
Pros
- Influencer vetting process
- Full-spectrum content management services
- Social media marketing
- Community building
- Data-driven optimization
Cons
- Might not be suitable if you want to use other marketing channels
Brief overview
Three Beacon Marketing specializes in all channels and avenues of digital advertising. Their main services include paid ads (Google, Bing, Facebook, LinkedIn & Instagram Ads), SEO, social media marketing, and email marketing.
Why we chose Three Beacon Marketing
3BM wants to help your eCommerce brand stop getting ghosted and start growing. That's why they offer services that cover the whole DTC eCommerce paradigm—paid, email, SMS, and social—to make sure you're covered on all sides.
- Budget: $5K - $20K
- Track record: 15+ years of experience
- Industry focus: DTC eCommerce, Bath & body, Alcoholic beverages, Coffee, tea, chocolate, and gourmet food, Dental care, Vitamins & supplements, Clothing and shoes
Pros
- Specializes in DTC eCommerce
- Paid advertising
- Email & SMS marketing
- Social media
Cons
- Might not be suitable for non-DTC eCommerce