10 Best Instagram Experts to Hire for Better Engagement in 2024
Drive attention to your brand, engage your audience, and connect to your customers with our selected Instagram experts for hire.
Updated April 14, 2024.
With over 1.6 billion active users, Instagram is essential for brands looking to connect with diverse audiences and build an online community. What started as a photo-sharing app has turned into a robust platform for real engagement. The key to success on this platform is creating strategic, authentic Instagram content your audience can easily interact with, and with help from these vetted experts, you can do just that.
Our picks for the top Instagram experts
1. Matthew T. - Best overall
2. Kate H. - Best for tailored marketing strategies across Instagram
3. Maxime G. - Best for CRO aimed at B2B and B2C Instagram campaigns
4. Hisham K. - Best for harnessing Instagram marketing for eCommerce
5. Howard S. - Best for influencer outreach through Instagram
6. Bing H. - Best for Instagram follower acquisition and engagement
7. Michael K. - Best for leveraging Instagram marketing with other SMM
8. Kathryn L. - Best for Instagram accounts surrounding corporate industries
9. Tony H. - Best for managing PPC across Instagram
10. Pouria N. - Best for data-driven insights into Instagram and other SMM
What is an Instagram expert?
Instagram experts are well-versed in using Instagram as a marketing tool and are invested in making Instagram work hard for your business. Their role involves figuring out what content and tactics engage your followers, and they know what strategies to use to grow your brand and cash flow.
This role has gained significant importance in the digital age, where social media platforms, especially Instagram, play a pivotal role in shaping brand narratives and reaching target audiences.
What does an Instagram expert do?
An Instagram expert is a vital asset for businesses seeking to harness the full potential of Instagram to grow their brand, engage with their audience, and drive business objectives in a competitive marketing market. Their role involves the following:
Develop a cohesive brand aesthetic
An Instagram expert's responsibility is to develop a visual style and tone for your brand's Instagram feed that aligns with your broader brand identity. This involves creating high-quality images and captions, using strategic hashtags, and ensuring your content is cohesive.
Optimize content strategy
An expert will analyze performance metrics like engagement rates, follower growth, and content effectiveness to refine your strategy over time. This optimization loop allows them to tailor content posting strategies to your brand and audience, which improves results over time.
This involves curating content, scheduling posts, managing a link tree, engaging with followers, and leveraging Instagram's various features like carousels, Stories, Reels, IGTV, and Shopping.
Expand reach with influencers
Instagram experts are also skilled in influencer marketing, which involves identifying and collaborating with influencers who resonate with your target audience. By getting the right influencers to feature your brand, they can expand your reach and credibility.
What they can help you with
An Instagram expert who knows the ins and outs of Instagram's algorithms, tools, and trends will give you an upper hand by creating meaningful and impactful marketing content for your brand. Here's a snapshot of what they can help you with:
- Targeted advertising: They'll target your Instagram audience by leveraging options to filter by demographics, interests, behaviors, and location.
- Visual storytelling: Leverage high-quality images, photos, and videos to tell your brand's story in a more appealing and memorable way.
- Influencer partnerships: Collaborate with influencers to tap into their followers and gain credibility and broader reach.
- Instagram stories and reels: They'll use these features for time-sensitive offers and engaging, creative content for your follower base.
- Engagement metrics: Monitor likes, comments, shares, and Instagram Insights to understand audience engagement and refine your strategy.
- Sponsored posts: They can turn your best-performing posts into sponsored ads to reach a larger audience.
- Shopping features: Use Instagram's shopping features for direct product promotion and easy purchasing options.
- Regular updates and consistency: They'll help you maintain a consistent posting schedule and stay updated with Instagram's evolving features and algorithms.
- Advertising campaigns: get an Ads Manager to help you run Instagram ads to increase your reach even more.
Hire an Instagram expert and reap the benefits
When it comes to making the most of Instagram for your brand, it pays to have an expert in your corner. They'll elevate your social media marketing strategy and ensure that you are effectively reaching your target audience.
Using AI-powered matching, Mayple can help find the best fit for your needs. You'll be able to assess their portfolio, read testimonials, and consider their expertise comprehensively. There's no contract, it's a flexible month-to-month plan.
Want a consultation? Reach out to us today!
FAQs
What is an Instagram specialist?
A dedicated Instagram expert utilizes specialized knowledge and experience to optimize and grow profiles on the platform. They can also devise a tailored content strategy to ensure posts are engaging, relevant, and aligned with your brand's message. They should be knowledgeable in the latest social trends, create viral video content, and bring your ideas to life.
How much does it cost to hire someone to run my Instagram?
A standard social media management package will cost you $1,850 per month and will include the management of two social media profiles, content creation, and inbox / community management. You could also hire a social media expert on an hourly basis to manage specific tasks.
Is an Instagram professional worth it?
If you want to engage your audience and attract the right social media users then you should absolutely hire a social media marketing expert that is experienced in Instagram. They will be able to help you collaborate with brands and social media influencers, find the latest social media trends, and generate content ideas that bring you results.
What's an Instagram growth service?
A lot of companies position themselves as a growth service - where they essentially help accounts increase their follower count and improve engagement by commenting and following people. The issue is that some of these services are spammy and add fake followers using fake accounts.
It's always better to hire an actual social media consultant or growth manager who will reach out to real people, get real followers, start conversations, and help you scale your organic growth.
Are Instagram growth services legit?
Some growth services will sell you fake followers and will hurt your organic growth in the long run. There are some growth services and social media managers that will get you relevant followers, use advanced targeting, create high-quality content, make video posts, and help you get significant growth over time.