Top 10 Google Ads Agencies and Experts in 2024
Looking to improve your Google advertising campaigns? Here is a list of the top Google Ads agencies in the world. These are experts that specialize in display ads, Google shopping campaigns, and much more.
Updated November 27, 2023.
Getting the hang of Google's vast ecosystem—which includes navigating the ins and outs of SEO, PPC, and other strategies—is key to keeping your business on track. However, you need expert insight and support to make it happen. That's where the Google agencies and experts below come in. They're renowned for their ability to optimize your online presence, implement cutting-edge strategies, and leverage Google's tools to drive business growth.
» Want your website to rank on Google? Start by optimizing your landing pages.
Our top picks for the best Google Ads Agencies and Experts
1. Sophisticated Marketing Solutions - Best overall
2. Three Beacon Marketing - Best for full-service online marketing
3. Reach Digital - Best for fast-scaling eCommerce brands
4. Angel M. - Best for amplifying brands through Google Ads
5. Cree J. - Best for no-frills growth marketing
6. Rachel M. - Best for growth-driven Google advertising
7. PPC Boost - Best for fast-growing eCommerce businesses
8. Lab 6 Media - Best for innovative Google ad strategies
9. Brielle C. - Best for comprehensive marketing strategies
10. Result Kitchen - Best for easy-going yet results-driven marketing
What is a Google Ads agency?
A Google Ads agency is a type of digital marketing agency that only does online advertising on Google. It's uniquely experienced in creating an advertising strategy and running Google ad campaigns.
Such an agency would also deploy digital marketing strategies from campaign structure to analytics tracking, A/B testing the ads, creative & ad copy, creating the landing pages, and tracking and reporting. The ultimate goal of the ad agency is to help your business reach its target audience and optimize campaign performance.
Google Ads | PPC | Amazon Ads | Social Media Ads
Sophisticated Marketing Solutions (SMS) is a PPC advertising agency specializing in paid search marketing. They leverage ongoing keyword research to find the best keyword variations to maximize your Return-On-Ad-Spend (ROAS). Targeting the right audiences and writing attractive ad copy are just a few of the factors that contribute to the success of their campaigns.
Why we chose Sophisticated Marketing Solutions
Unlike other agencies, SMS doesn't demand hefty upfront fees, making their services accessible to businesses of all sizes. They offer free consultation and are passionate about what they do. Their services are a perfect blend of research, targeting, and analysis.
- Industry experience - Multiple industries
- Track record - Multi award-winning
- Services - PPC, Google ads, social media ads, Amazon ads, Bing ads
Pros and cons
Proven track record of success in PPC advertising
Client-centric approach and tailored campaigns
Limited to PPC advertising
Google Ads | Facebook Ads | SEO | Email Marketing
Three Beacon Marketing (3BM) is a full-service digital marketing agency that crafts customized strategies to help your brand create and leverage content across multiple channels. Their unique approach uses creative tactics and rapid-fire testing to optimize paid advertising campaigns, driving consistent revenue growth and fostering customer loyalty.
Why we chose Three Beacon Marketing
3BM adopts a data-driven strategy to steer clear of ineffective ad spend. They expertly identify winning ad formulas tailored to resonate with your ideal customers, pinpointing optimal products, audiences, and messaging. The outcome? Elevated ROAS, reduced costs, and increased conversions.
- Industry experience - Multiple industries, especially eCommerce
- Track record - 211% increase in monthly revenue, 10% reduction in ad spend
- Services - Google ads, Facebook ads, SEO, email marketing
Pros and cons
Unique custom-tailored paid ad strategies
Focus on ROAS, cost reduction, and conversion
Customized strategies may potentially lead to higher costs
Performance Marketing | Social Media Ads | CRO
Led by former Facebook experts, the Reach Digital team deeply understands digital growth strategies. They have successfully scaled numerous CPG and eCommerce brands through their expertise in branding, media buying, and content creation. They specialize in performance ads, revenue-optimized site AB testing, and bottom-line-focused paid media campaigns.
Why we chose Reach Digital
Unlike other agencies that rely on external data, Reach Digital has firsthand experience in developing the very ad products they utilize. This gives them a unique advantage in understanding their effectiveness and optimization potential, an advantage that can be applied to your ads.
- Industry experience - eCommerce and lead generation
- Track record - 4.5x ROAS, 162% YoY growth
- Services - Performance marketing, social media ads, CRO, content creation
Pros and cons
Expertise in various advertising disciplines
Focus on growth marketing
No clear pricing information
Expert marketer amplifying brands with Google Ads
Angel has vast expertise in marketing and particularly excels in crafting authentic and influential social media and email marketing strategies.
- eCommerce services
- Remote work
Google Ads marketer with an 8-year track record.
Marketing expert Cree is known for her refined strategies which she uses to deliver exceptional results with Google Ads.
- Non-alcoholic beverages sales
- Restaurant and bar promotion
- Grocery store advertising
Social media expert driving substantial growth.
Rachel is a creative and experienced Social Media Manager with expertise in Google Ads and related marketing methods.
- Digital content
- Makeup, cosmetics and jewelry industry focus
Google Ads | Paid Social | Amazon Ads | SEO
PPC Boost specializes in scaling eCommerce PPC campaigns on Google, Amazon, and Facebook for high-growth companies. With over 15 years of experience, they focus on driving profitable sales and providing dedicated account management. Their flexible month-to-month policy allows businesses to work with them without being locked into long-term contracts.
Why we chose PPC Boost
What truly solidified our choice in PPC Boost was their unwavering commitment to profitability. They prioritize maximizing ROI before scaling campaigns, ensuring your investment translates into tangible growth.
- Industry experience - Multiple industries, including eCommerce businesses
- Track record - $120M annual e-Com revenue driven, 40% average YoY ROAS growth
- Services - Google ads, paid social, Amazon ads, SEO
Pros and cons
Extensive experience in scaling eCommerce PPC campaigns
Dedicated account management
Flexible month-to-month policy
Potential for high costs depending on keywords and competition
Google Ads | Social Media Ads | Influencers
Lab 6 Media is a seasoned digital marketing agency with a proven track record of success, generating over $85 million in revenue for eCommerce brands. Their team of experts specializes in growth marketing, advertising campaigns, affiliate marketing, and influencer marketing, employing innovative strategies to foster customer education, brand affinity, and business growth.
Why we chose Lab 6 Media
Lab 6 Media is the agency you should partner with if you want measurable results, innovative strategies, personalized attention, and flexible engagement models.
- Industry experience - eCommerce
- Track record - 20 years of experience, over $85M in revenue generated
- Services - Google ads, social media ads, influencers, affiliate marketing
Pros and cons
Proven track record
Team of experienced digital marketing experts
May require a significant upfront investment
Expert social media and Google Ads strategist.
Brielle is a social media manager with Google Ads expertise and a passion for brand growth.
- Dating, networking and parenting industry focus
- Passionate about assisting community organizations
Google Ads | Facebooks Ads | Email Marketing
Result Kitchen has over 14 years of experience managing paid media budgets for eCommerce and lead generation businesses of all sizes. They offer a scalable paid growth model that can help you achieve your business goals. They take a consultative, results-driven approach that makes them easy to work with.
Why we chose Result Kitchen
What really sets Result Kitchen apart is its comprehensive suite of services. Moreover, they offer a holistic strategy that involves understanding your metrics, identifying challenges and opportunities, observing competition, taking strategic action, and habitually optimizing.
- Industry experience - Multiple industries, including B2B eCommerce, lead gen, and disruptive healthcare companies
- Track record - 14 years of experience, managed over $100 million in marketing budgets
- Services - Google ads, Facebook ads, email marketing
Pros and cons
Comprehensive suite of services
Proven track record of success
Experience with businesses of all sizes
May not be able to offer the same level of customization as a smaller agency
When should you work with a Google Ads agency?
There are several scenarios where it is advisable to work with an ads agency.
You need a second pair of eyes
Let's say you've set up Google Ads and have an entire marketing team that's creating and optimizing your campaigns but things aren't going well. Your ROAS has decreased, cost per conversion is really high, you're not getting the right amounts of traffic and you're not really sure if you have the right campaign strategy for the account.
That's when you need an experienced Google ads agency to take a look at your account and see what you could improve on. The right Google marketing agency would be able to help you get back on track and improve your ROAS.
You need a marketing manager to lead your Google campaigns
Let's take another scenario.
Your marketing team is doing great, all the campaign components are in place and you're seeing revenue growth. And you want to step away from managing this particular channel and shift your focus to other marketing efforts. You need a top-notch PPC manager or a PPC advertising agency to lead your team of PPC specialists. That person or agency would have to coordinate other marketing channels, such as conversion rate optimization, search engine optimization, and your team of content marketers and web designers.
You need an expert in a particular type of advertising campaign
Sometimes you might only need an expert who specializes in a particular type of Google ads campaign. For example, if you're an eCommerce company and you need someone to optimize your Google Shopping campaign, you're not going to want to work with a generalist. You're going to look for a specialist in Google Shopping, someone who has worked with other brands in your niche and has a proven success record.
There are many different types of Google ad campaigns that you could run, from programmatic advertising to Google shopping campaigns, and native advertising. Not all performance marketers are created equal and when you look for an ads agency you really have the option to find the one that has the experience you need to unlock your business growth.
» Try these Google ads tools to optimize your marketing strategy.
How to pick the best advertising agency for your business
The best way to pick any digital agency is to look at its experience, case studies, and past successes working with companies in your specific niche or industry. You don't necessarily need someone who's a Google premier partner or an award-winning marketing agency (although that's not a bad thing!). You need someone with proven expertise who can help move the needle on your campaigns.
Questions to ask your Google Ads agency before you hire them
Here are questions you should ask every online marketing agency you're considering working with:
- How many active clients do you have? Could I see a client list?
- Do you do landing page design? Or would I need my own designers for that?
- What type of campaigns do you have the most experience in? App campaigns? Google Shopping?Programmatic? Google search campaigns? Video ads?
- What happens if you don't hit your goals? What's your procedure for course correction?
- Would you check my account on a daily basis? weekly basis?
- How often do you report the results?
- Which type of campaign would best help me hit my business goals?
- Which digital marketing methods would you use if we worked together?
- How many PPC experts do you have on the team?
- What other digital marketing services do you offer?
- How much growth do you anticipate in my account in the next 3-6-12 months? Which growth goals would you set?
Looking to choose the best Google Ads agency for your business? We have 600+ agencies and performance marketers that can help scale your business. Get started with Mayple today.