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As I predicted impressions went sky high along with sales! Yes, our Acos was slightly higher but we were making a lot more sales! Sales and ROI is all that matters. If your Acos is 10% but your sales are $5 then that is a loosing strategy but if your Acos is 20% and your sales are $4000 that is a winning strategy. Profit is the end game for any one in the ecommerce space. So far I have started to target they're extensive ASIN catalog and have had a lot of success especially with saving time grouping ASINS together. Currently they are at 31.65% Acos $15,000 in sales per month double the sales for the previous months that I did not work for them.
American Atelier came to me seeking to push sales. They were running a unusual strategy of looking for low cost bids as a means to keep ACOS low but they were missing on potential sales with low impressions built on a strategy based not on winning but saving money.
I changed the strategy and pushed bidding to be more aggressive. I also targeted a variety of product pages, categories and long tail keywords. More aggressive bidding allows more impressions to be shown to potential customers which equates to sales especially if the quality of the product is good. So the process was a simplistic one in raising bidding on hyper targeted terms.
As I predicted impressions went sky high along with sales! Yes, our Acos was slightly higher but we were making a lot more sales! Sales and ROI is all that matters. If your Acos is 10% but your sales are $5 then that is a loosing strategy but if your Acos is 20% and your sales are $4000 that is a winning strategy. Profit is the end game for any one in the ecommerce space. So far I have started to target they're extensive ASIN catalog and have had a lot of success especially with saving time grouping ASINS together. Currently they are at 31.65% Acos $15,000 in sales per month double the sales for the previous months that I did not work for them.
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Website Design and Development Services.
Build a website that looks pretty, modern and profesional.
Made for performance, SEO, visibility, and made to grow businesses and their presences.
Meta search that was disrupting the industry by offering special deals and global reach partnerships.
Momondo had received a $30M investment to scale up their business globally.
They had defined target growth goals for specific markets where opportunity had been identified.
Launched different products to the market such as flight search, hotel search, car rental and packages.
They also launched an app and a newsletter as a way to reengage with the audience.
Create a social media presence and online community to build brand awareness, trust and drive online sales.
In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
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