By the time we had concluded the tests we had doubled our returns enabling the company to 10x in size in less than 2 years.

2
ROAS

The Challenge

Patch is a UK-based ecommerce website that sells indoor and outdoor plants, plants pots and many plant care accessories.


When I started at Patch we had daily revenue in the low 4 digits and had very ambitious plans for future growth. One of the key channels that we had identified was Facebook Ads, but before I started the company didn't have the know-how to efficiently scale the social media channel to enable the growth that we were looking for.

The Process

I identified what had worked up to now using Facebook Ads. Past performance was a good indicator of how we could scale in future.

I set up a plan to expand the account and campaign structure as well as laying out the testing plan and schedule. Once we'd set everything up we could go embark on these tests and increase our spend.

We measured performance using in-platform metrics and site metrics to determine success.

The Solution

By the time we had concluded the tests we had doubled our returns enabling the company to 10x in size in less than 2 years.

Skills Used

Paid Ads

Industry

Home & Garden

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

MelioGuide

Jewelry Connoisseur

Jewelry Connoisseur is a subsidiary of Rappaport. It is an online blog for jewelry experts wanting to learn more about high end jewelry. Our challenge was to increase the subscription to the blog.

2.31

CPR

Ferme Lufa

They wanted to get more clients with Facebook ads & Instagram ads

Thai Long

They wanted to retain more customers and acquire new ones through social media

Blue Coffee Box

Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

The Mad Potter

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.

Northeastern University

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.