Year over Year Sales increased by 214% with Year over Year Customer growth of New Users up 92% and 108% Returning Visitors.

3
ROAS

The Challenge

This ecommerce swimwear company was looking to build their presence and drive online sales across North America. With some brand recognition generated through their work with Influencers they were looking to move beyond branded search campaigns to establish a predictable, consistent funnel strategy that could be used to support new product releases and their push into Activewear.



The Process

Using video, static and carousel content we targeted lookalike audiences on Tiktok, Facebook and Instagram to drive inbound mid-funnel traffic by showcasing the brand, products and versatility.

 

We then retargeted these engaged users on the same social channels with follow on messaging which outlined the value and unique selling propositions that differentiated their brand from their competitors. In addition we implemented Google Performance Max campaigns to engage the most serious “in-market” shoppers with Display and Product content from their catalog.

 

Seasonal sales were used to re-engage website visitors with Free Shipping and Discount offers to grow the customer base and drive revenue.



The Solution

Year over Year Sales increased by 214% with Year over Year Customer growth of New Users up 92% and 108% Returning Visitors.

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.52

CPR

Hausverstand

High volume long tail keyword project with very unstructured website structure and difficulties in crawling, getting the pages ranked and winning customers for their local business directory.

2

ROAS

Hippie Farms

The main challenge was to scale campaigns and improve return on ad spend. The client also wished to expand their customer base as it was mostly ages 50+.

0.36

ROAS

Norwegian Cruise Line

Challenge was to introduce our 3 portfolio brands in new international markets and scale up in existing markets.

Beautified You

BeautifiedYou found that many of their consumers were more loyal to the different brands they sold than BeautifiedYou as a company. They enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

Gradelink

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

Roots Natural Kitchen

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.

Implant Ninja

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.