
We were able to generate more leads from the Facebook ads and increased brand awareness and engagement in social media posts.
Examples of content and social media ads are here: https://drive.google.com/drive/folders/1_Trq-tGfDwET4q2AWwB7bYMn5blZeD6d?usp=sharing
The brand was new to social media marketing and needed help with social media posts and Facebook ads.
I talked with the client to see what they wanted to accomplish and what message they wanted to get to their ideal buyers. We used social media to reach new customers and retain existing ones.
We were able to generate more leads from the Facebook ads and increased brand awareness and engagement in social media posts.
Examples of content and social media ads are here: https://drive.google.com/drive/folders/1_Trq-tGfDwET4q2AWwB7bYMn5blZeD6d?usp=sharing
Marketing Strategy,Content Marketing,Other
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Michael was unsure if there was a viable market opportunity to provide virtual dermatology to Americans. He needed a viable way to test his business idea quickly. He turned to me to build out a paid ad program to gather leads for Clear Health.
The two of us needed to determine viable benchmarks of the cost per lead to determine whether or not this was a profitable business venture to supplement Nefaire. Additionally, we needed to determine the best ad platform to reach people interested in online dermatology.
HealthyUp's founder had spent a couple of years testing consumer response to the product she had developed for menopause relief by selling primarily on Amazon. Having gathered positive feedback from a few dozen customers, she wanted to launch her own e-commerce business but was a sole proprietor with limited direct-to-consumer experience. She called on me to help her put all the foundational elements in place to position the company for growth.

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.