:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
SSR is a prominent player in the field of HR tech, offering comprehensive reviews and insights into the rapidly evolving HR, recruitment, and PeopleOps technologies.
SSR's Senior Content Marketing Editor faced two key challenges:
The Senior Content Marketing Editor was thrilled with Mayple's invaluable content suggestions, which proved to be a game-changer for SSR's email marketing efforts.
Mayple's partnership raised awareness about the available features in their email marketing platform, ensuring SSR could maximize its potential.
By working with Mayple, SSR witnessed a significant 30% increase in engagement within a particular segment of their audience. This remarkable transformation brought them closer to the point where they could monetize their newsletter.
Partnering with Mayple revolutionized SSR's email marketing strategy, enabling them to achieve greater audience engagement and surpass their KPIs. SSR's success story is a testament to the potential of Mayple's strategic collaboration.
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As one of the world's leading news agencies, Reuters goes "back to the start, where there’s no bias and no agenda to tell the real story," thereby providing a critical service all Reuters employees deeply believed in. Yet as a small business unit in shrinking industry (Publishing) within a large company (Thomson Reuters), the news agency was severely limited in both staff and budget.
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