Increased revenue from 20k to 40k per month with automated Facebook ads and re-targeting.


Cameron R.

Mayple Vetted


The Challenge

Increase Shopify store revenue for a fitness supplement brand.

The Process

We started by defining the target audience and outlining a clear campaign structure.

I conducted internal research and identified winning audience segments from Google analytics and Shopify analytics. We focused on increasing the volume of transactions in these markets.

We launched a Facebook ad re-targeting and implemented automated rules that monitored performance and increased the budget over time. We kept a profitable ROAS throughout this scaling process.

The Solution

Increased revenue from 20k to 40k per month with automated Facebook ads and re-targeting.

Skills Used

Paid Ads


Health & Wellness

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Speciality Select

  • High competition in sports and fitness (resistance bands) in UK & USA
  • Low brand awareness
  • High cost per sale with very few purchases