Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
We've pursued this strategy for the last few months, and we've seen a large uptick in growth and engagement on the CEO's LinkedIn profile, which now has 30,000 LinkedIn followers. Our next step will be to send targeted LinkedIn ads to our target market with a key whitepaper relevant for the industry, so we can continue to build our relationship via email.
Company Description
MassPay makes it simple to pay anyone, anywhere, any way they want. Servicing over 150 countries in 50+ currencies, MassPay tailors mass payouts to local preferences with the widest selection of payout methods available.
Challenge
One of MassPay's key value propositions is to help global companies enter emerging markets, particularly where payments can be tricky (e.g. Africa, South East Asia, Latin America). In many of these regions, payees do not have a bank account, or are underbanked.
We are looking to target executive level audiences (CEO, CFO, COO) who are ready to expand their company globally.
CEO of MassPay previously exited his payments company at 1.6 billion and is well known within the payments community.
We've decided to pursue a content driven strategy through positioning the CEO as an expert in payouts. He publishes key thought leadership articles (created by myself) in order to establish himself as the go-to person for payouts in the emerging market regions.
I've also curated a list of our top 500 company targets, and we are working to build relationships with them on LinkedIn, and in real life via conferences.
We've pursued this strategy for the last few months, and we've seen a large uptick in growth and engagement on the CEO's LinkedIn profile, which now has 30,000 LinkedIn followers. Our next step will be to send targeted LinkedIn ads to our target market with a key whitepaper relevant for the industry, so we can continue to build our relationship via email.
Content Marketing,CMO
Technology
Put your e-mail in and we'll arrange a consultation call for you
We started work with Timber Joinery Perth, a local Perth-based business bespoke timber furniture, doors, windows and joinery, soon after they had launched in the market.
As a fresh new brand in the market, they started with no sales pipeline and needed a way to find new customers at scale, and quick.
Kings of Diamonds is a busy and successful ecommerce diamond merchants in Hatton Garden, London. KOD had been running Paid search across GoogleAds and Google Shopping for over six months before reaching out to Delta Marketing.
The paid search campaigns were delivering a positive ROAS but results fluctuated by month and were too unpredictable to enable the business to plan customer numbers and work loads
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
