- Took sales from about $10,000 a month to over $50,000

- Launched campaigns on Google Ads which is a new platform for Living Tea

- A mobile responsiveness theme that converts at 5%-6% from < 3%

0.12
ROAS

The Challenge

- Increase the website's low conversion rate

- Increase revenue from < $1000 a day to > $1000 a day

- Run lower frequency campaigns because customers were complaining about seeing too many ads

The Process

- Optimized the website and made it mobile responsive

- Tested more audiences, interests & creatives

- Rewrote the ad copy to sell the benefits of drinking tea

- Sold more tea subscriptions which is the biggest driver of revenue

The Solution

- Took sales from about $10,000 a month to over $50,000

- Launched campaigns on Google Ads which is a new platform for Living Tea

- A mobile responsiveness theme that converts at 5%-6% from < 3%

Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads

Industry

Food & Drink

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Careline

It's a house hold name in a very competitive market, the client was trying to lift the perceived value of it's products in the eyes of the customers.

5

ROAS

Medik8

Never done paid media and was only in UK, want to launch in US

Wiley

Given too much variance in ability of product marketing teams throughout the company, Wiley wanted to build and in-house agency of marketing specialists, who would partner with product marketers on all high revenue earning products (ranging from $250K annual to $50M+) to ensure successful outcomes.


I was brought in to build and lead this global team, and my challenge was to build out the proper processes, communication, measurement, and reporting, as well as get buy-in from global product teams who were not all thrilled with having some of their autonomy taken away.

ROAS

Wyld Gear

Wyld Gear needed help getting more exposure to their innovative coolers.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Feltman Brothers

In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.

Feedmark

For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.