The brand is a startup launching everyday comfortable work clothing for females right in the midst of the pandemic.
We take the time to build up traction through PR/Facebook/Google at low spend keeping ROAS at cash flow positive. Working closely with the founder to build amazing creative content to push as content is king.
As thing progressed we scale from $0 revenue to $100k/month today just on DTC alone (excluding retailer). Marketing spend went from $25/day to $500/day.
While in July 2021-now most brand who ran on FB/IG has issue with iOS 14.5 - we are scaling and growing due to our preparedness with the right content and marketing strategy in place to make it works.
The right marketing strategy and setup in place. The right content to be able to scale.
Went from $0 revenue to $100k/month on DTC (excluding retailer)
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Treasury Wine Estates is a multi-brand and multi-region wine company. I worked with the DTC business in the US to connect the consumer experience across its physical tasting room, website, subscription and phone sales channels. I was responsible for the functional roadmap for marketing and eCommerce DTC.
Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.