Jewelry Connoisseur is a subsidiary of Rappaport. It is an online blog for jewelry experts wanting to learn more about high end jewelry. Our challenge was to increase the subscription to the blog.

Mason Developments needed help launching their new development Olde Cork Farm. This property development company needed a whole, new brand image. Previously marketing highrise apartments, this new development was focused on country living and modern farm-style homes.

Instead of marketing simply the houses I created a marketing strategy to immerse their audience into the entire lifestyle. They aren't buying a house, they're buying an exclusive lifestyle for their family. Wake up in the morning with the heartwarming sounds of birds chirping, feeling the cool morning breeze. Sunrise through to sunset in the mountains. Driving through beautiful wine farms. Wild horses and parks where dogs play. Showing the essence of what it means to be so fortunate to live in Constantia. A level of luxury, splendour, and warm sophistication. Memories and nostalgia are the main themes of the story, connecting the viewers with the brand and leaving them feeling emotionally moved.

Sift Dessert Bar was looking to improve engagement and increase ecommerce sales with a new strategy and approach.

• Drive cart sales through the website as well as phone calls and form fill leads
• Manage Google Shopping campaigns and avoid/prevent issues with any google disapprovals in the CBD space