Launched a successful blog, created and implemented email campaigns and brought up the social channels. Created a blog library for future use.
As a B2B agency they need a boost in blogs and social presence to aid in their marketing. Biggest challenge was fully understanding their integration technology and interpreting that into language and visuals the general population and potential leads could understand .
To create and disseminate all blogs, email campaigns and social posts. Follow upland respond to inquiries. General outreach for organic lead generation.
Launched a successful blog, created and implemented email campaigns and brought up the social channels. Created a blog library for future use.
Branding,Content Marketing,Web Development,Email Marketing,Branding,Social Media Management,Other
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Before selling on Amazon, Kappa was mainly focused on D2C via Shopify and brick & mortar retail locations. The pandemic changed everything and they needed to adjust their business and focus more on online sales.
I was tasked with the challenge of launching Kappa products on Amazon. This required me to develop a strategic plan to launch a brand on Amazon at the height of a pandemic. One of the main challenges that I faced was that Kappa products have a high price point and that doesn't always perform well on Amazon, especially in the clothing category.
Vios Concept are a hugely successful concept store (online and bricks & mortar) and café in Brighton, UK. They had built up a loyal social media following and now wanted to bring in expert help to manage and grow their organic social media presence and deliver tangible results from social media advertising.
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