Core Max Pro saw unprofitable performance on social - and was spending around $30K/ month just to move inventory.

They were looking to grow into a million dollar brand and beyond, but did not understand what part of the customer journey was breaking down.

Goal was to scale revenue from Google Ads and Bing Ads while still remaining profitable and hitting ROAS goal of 600-800%

Movo Photo was using Kickstarter to launch a new product and needed to generate leads to join their email list. The challenge was being able to capture leads from Facebook at a profitable level and turn them into email subscribers so they would be able to capture momentum once the Kickstarter launched out of the gate.

• New entrant into the market at the time competing against huge streaming brands.
• Lack of marketing infrastructure and organization
• Understanding data and LTV