My client is now a market leader in the Shopify Apps store. The company CEO has reported a 3X increase in revenue since we re-branded the company and launch performance marketing campaigns.

3
ROAS

The Challenge

The client was a team of highly skilled developers focussed on building innovative Shopify apps. The company was first named Pix Applications. Although the client had support from a niche group of Shopify stores, they were having trouble scaling to the next level of business. This challenge is common for niche providers: how do you move from "1,000 true fans" to a market leader?

The Process

First, my engagement with the company was running CPA makerking campaigns to convert cold prospects into the avid supporters and promoters. After earning their trust with performance, I was then tasks with re-naming and re-branding the company!


The company often simplifies business "logistics," so in my pitch to the board of the company I put the word "logistics" on a flipchart—and crossed out the "lo" and "ics" revealing the companies new name: Gist Applications. They loved the presentation, and the name.


After re-branding the company, we re-fueled the performance campaign to drive unique installs. In 7 months, the Facebook, Instagram and Google Ads campaigns contributed to multiplying the companies revenue by 3X.

The Solution

My client is now a market leader in the Shopify Apps store. The company CEO has reported a 3X increase in revenue since we re-branded the company and launch performance marketing campaigns.

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads

Industry

Technology

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Electric Family

Electric Family enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.

0.15

CPO

The Flower Factory

Client is in a highly competitive industry - flowers. They compete with brand names that are wasting money acquiring customers. Their competition - the local florists have an easier time of acquiring local customers nationwide.

0.47

CPO

MSIG Insurance

We had to better our previous year's sales for MSIG's travel campaign with a smaller campaign budget compared to the previous year.

0.34

ROAS

Premier Food Safety

This client is a food card and food manager course and testing provider. They help restaurant employees and managers gain the proper credentials they need to follow state and city guidelines. They offer both online and in-person classes and testing.


We faced several challenges.


  • They target restaurant employees and we were in the middle of a pandemic
  • The user experience of the website was not optimal
  • We were unable to track adds to cart, abandoned carts or anyone who started the purchase without completing it.


Our goals were to increase the number of sales and raise revenue while decreasing their CPA and CPC.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Wise Lines

Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

CareWise Solutions

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.