-Received 20 publications in 1 month from press outreach.

-$179,000 revenue increase through influencer initiative in 1 month.

-Campaign received 100,000 impressions.

The Challenge

-Launch a Walgreens x Aussie Hair Care collaboration to promote Aussies revamped coils line in less than 1 month.

-Prepare enough press around new product in 2 months.

The Process

-Wrote to several journalist and sent pr packages.

-Created an influencer initiative of 25 influencers.

-Managed a budget of $50,000.

-Strategically developed a social media campaign to attract ages 14-24.

The Solution

-Received 20 publications in 1 month from press outreach.

-$179,000 revenue increase through influencer initiative in 1 month.

-Campaign received 100,000 impressions.

Skills Used

Marketing Strategy,Marketing Strategy,Social Media Management,Public Relations

Industry

Beauty

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2X

website’s conversion rate

Reuters News Agency

As one of the world's leading news agencies, Reuters goes "back to the start, where there’s no bias and no agenda to tell the real story," thereby providing a critical service all Reuters employees deeply believed in. Yet as a small business unit in shrinking industry (Publishing) within a large company (Thomson Reuters), the news agency was severely limited in both staff and budget.


My challenge was to help grow revenue through the digital marketing channel for the news agency with only $100k-$200k budget and no staff support within the new agency.

0.47

CPL

Byram Healthcare

eCommerce B2C healthcare client wanted to improve their conversion rate (8.94%) and lower their Cost per Conversion ($24) while increasing ad spend with their Google Ads.

TROOP

As a new brand in the fashion basics industry, it was paramount to consistently post original, unique content.

2.13

ROAS

FGX International

Dioptics Sunwear aspired to improve their position and placement in Google’s search engine results as well as improve the profitability of the paid search advertising campaigns.


Their main goal was to increase eCommerce Sales from organic SEO and Display Ads.

Yollo

In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.

Wise Lines

Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.