
Bat Hats has sold out of products multiple times and is expanding their product selection.
Bat Hats is an eCommerce start-up in the sporting goods industry. They had a decent sized budget to start, but if we didn't have a great ROI they would run out of ad spend.
We used Facebook Advertising to prospect for new customers, and Google Ads to re-market to consumers.
Bat Hats has sold out of products multiple times and is expanding their product selection.
Paid Ads,Google Shopping
Sports, Outdoors & Fitness
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Imperial Tea is a premium tea company started almost 30 years ago, and family run. As a family run business, Imperial Tea has acquired a very loyal community of fans and customers. True tea connoisseurs shop at Imperial Tea, in part for the premium quality they offer, but also to continue connecting with the founders that lead tea tasting sessions and education. The entire Imperial Tea experience is unique. While the majority of their sales have been generated by their tea house in San Francisco, they have been trying to expand their online stores sales.
When Imperial Tea reached out to us, they were looking for a team of marketers that truly understand the boutique nature of their business. Unlike mainstream tea companies, Imperial Tea’s social media content had to lead with education in order to continue offering the same quality of service to their existing audience, while growing their community of premium tea lovers.
Advertising CBD products online is always a challenge, but the challenge is even bigger when a brand has a smaller budget they wish to scale as sales grow. Mad Ritual wanted to raise brand awareness and drive sales without risking the long-term viability of brand assets, particularly on Facebook, by triggering ad violations.