
Bat Hats has sold out of products multiple times and is expanding their product selection.
Bat Hats is an eCommerce start-up in the sporting goods industry. They had a decent sized budget to start, but if we didn't have a great ROI they would run out of ad spend.
We used Facebook Advertising to prospect for new customers, and Google Ads to re-market to consumers.
Bat Hats has sold out of products multiple times and is expanding their product selection.
Paid Ads,Google Shopping
Sports, Outdoors & Fitness
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This was a spiritual store with both a brick-and-mortar store (in Georgia) as well as an online store. Additionally, the client had a subscription box. The client wished to increase subscriptions to her monthly box as well as increase sales.
When we met the client, the lifetime value for the subscription box was low. It was underpriced and many people canceled after a month or 2. We worked to help increase the price and improve lifetime value with higher quality traffic.
The website was also confusing and disorganized. We helped to make the website organized and more user-friendly.
Last, we created a full-funnel to attract a cold audience and warm it up. Towards the end of our time with this client, we were able to convince them to trial a weekly sale (on Mondays) to improve average order value.
This brand was transitioning from MailChimp to Klaviyo and had some custom properties on its site.
A few goals were to figure out how to set up automations for a store that has high-priced items between $700 - $1,200.
They had no prior email marketing experience and also their site didn't allow for a cart abandonment email flow.

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