Client saw 50+ directly monthly calls from GMB within a few months of starting the Local SEO campaign. Organic website traffic improved to 300 monthly users after the initial 6 month SEO campaign.

The Challenge

Big Apple Renovators was incorporated in early 2017 and needed a digital marketing firm to build their website and perform Local SEO to generate leads for the business. The company is located in a highly competitive market (NYC) with many well established businesses to outrank.

The Process

  • Performed extensive keyword research on the client's main services: roofing, windows, and siding replacement.
  • Identified top primary and secondary keywords and used this as a guide to create website content
  • Designed and built a custom Wordpress website
  • Created Google My Business listings for each dispatch location
  • Built structured citation backlinks on top directory listing sites
  • Wrote blog articles to post to client's website targeting informational keywords with internal links going to service pages
  • Posted guest post articles on various home improvement blogs to improve domain authority of https://bigapplerenovators.com/

The Solution

Client saw 50+ directly monthly calls from GMB within a few months of starting the Local SEO campaign. Organic website traffic improved to 300 monthly users after the initial 6 month SEO campaign.

Skills Used

Content Marketing,Copywriting,Web Development,Web Development,SEO,Marketing Strategy

Industry

Home & Garden

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Divided Labs

They were a small startup with a large in-person network, but not a lot of digital presence. They had just launched their website, but didn't have any marketing or understand a lot of the basics of running an e-commerce store.


I was brought on specifically to start and implement their email marketing as well as be a trusted advisor in all other realms of their marketing: social media, paid advertising, SEO, and UX.

Simaba

increase reservation and optimized marketing funnels and sales processes to increase bookings

Shabby Chic

Acquired the 20 year old home furnishing brand out of bankruptcy.

0.1

CPO

Royal Canin

  • To re-define marketing strategy for France and CEE markets
  • Run brand awareness campaigns on programmatic channels
  • Increase the reach to relevant audience and to use this data for future targeting campaigns
  • Re-target users that performed some action on website and get more purchases.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Frothy Monkey

Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.

Roots Natural Kitchen

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.