Boston College University Case Study

The Challenge

Increase the opt-in rate for prospective students on the landing page.

The Process

Analyzed the layout, messaging, analytics and heatmap and redesigned an entirely new page based on the analysis with along with A/B testing.

The Solution

I was able to improve the conversion by 511% over 4 months with a completely new design and A/B testing.

Website

http://unknown.com

Skills Used

CRO,Copywriting,Web Development

Industry

Art & Entertainment

Results by the numbers

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