The client has multiple stores in Canada and wanted to start selling entirely online.

In my previous role as Head of EMEA Social Media & Content at Google, my mission was to create a high-functioning content and social media capability within the region and to equip PR and marketing leads from around the world to create winning holistic campaigns with confidence. My focus was to apply region-wide and country specific social media strategies to tentpole moments and create and scale resources for over 35 country teams.

Provided SEO, developed landing pages, promoted Accu-Chek glucose monitors and strips

Designed and developed branded adver-games as content for kids/teens in collaboration with the Juvenile Diabetes Research Foundation (JDRF)

Generate new user sign ups for a Cybersecurity service marketplace.