Infinite Storm (movie) Case Study

The Challenge

Wide release film top open against a high profile Paramount film, held to a $1MM minimum box office returm.

The Process

Analyzed the project and examined all the targeting capabilities and tied those into each platform.

Targeting: Went beyond cast and crew to include cinephiles (movie-goers) and real-world climbing influencers
Placements: Incorporated unique placements and tools for each platform, such as video action ads for conversion, trueview for larger video awareness, etc... Conversions were a larger player within the campaign to facilitate as many transactions as possible
Allocated to each platform accordingly: Prioritized YouTube to build on its reach and activate users who lean into viewing. Leveraged the YouTube platform, as there was a significant volume of action-adventure and climbing content.
Google Search: Prioritized conversion-based objective over website traffic, to facilitate box office transactions

The Solution

Earned a total of $1.6 million box office. Was originally estimated to earn only $1 million, which is 60% over our original box office estimate.

Website

https://www.infinitestorm.movie

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads

Industry

Art & Entertainment

Results by the numbers

Get Started

More Case Study

0.28 ROAS

FreeBirdees

They were getting average results from a past agency

Read Case Study

0.12 ROAS

L9 Sports

Incremental growth YoY in a very competitive market.

Read Case Study

4.43 CPR

NXI Gestatio

We wanted to increase online visibility to promote physical visitors to the installation.

Read Case Study

Noom

Funded startup app in the weight loss space. Overwhelmingly negative online reputation for key brand terms. Experiencing trouble driving and sustaining any meaningful amount of qualified non-brand traffic through SEO.

Read Case Study

Top Rank Soccer Academy

‍Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.

Read Case Study

Spanish And Go

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

Read Case Study

Implant Ninja

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.

Read Case Study

Magnetic Press LLC

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.

‍

Read Case Study