Conversion Rate - 25.34% (previous conversion rate 8.63%)
Click through rate 2.53%
Cost per lead $160
expert
The challenge was to get relevant leads in a highly competitive industry. Our goal was to improve the conversion rate of the account.
The account was audited and broad match keywords were removed. All non-converting keywords paused. Ad groups were reorganized to create highly relevant ads.
Conversion Rate - 25.34% (previous conversion rate 8.63%)
Click through rate 2.53%
Cost per lead $160
Paid Ads,Copywriting,CRO
Home & Garden
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Pinterest ads present a unique set of challenges with tracking. We have worked together with a world renowned engineering & development team as well as the internal Pinterest engineering & development team to create the most powerful & accurate tracking solution for Pinterest ads on the market!
In 2013, Adobe announced a radical business model change for its suite of creative products - the end of Adobe Creative Suite to a fully subscription-based model, Adobe Creative Cloud. This was a big change for its creative users, which received a lot of negative sentiment and push back. The challenge was to leverage social media to build a new community for Adobe Creative Cloud, supporting its customer community in a way that would influence sales for Adobe Creative Cloud.
The brand is a startup launching everyday comfortable work clothing for females right in the midst of the pandemic.
We take the time to build up traction through PR/Facebook/Google at low spend keeping ROAS at cash flow positive. Working closely with the founder to build amazing creative content to push as content is king.
As thing progressed we scale from $0 revenue to $100k/month today just on DTC alone (excluding retailer). Marketing spend went from $25/day to $500/day.
While in July 2021-now most brand who ran on FB/IG has issue with iOS 14.5 - we are scaling and growing due to our preparedness with the right content and marketing strategy in place to make it works.