
Exponential Results - IT Startup
I setup PPC campaigns with targeted landing pages for this IT startup, and quickly grew their campaigns to produce over 4000 leads per day, with a conversion rate of over 10%.
Regional Bank Client
For this major northeast regional banking client we improved their online lead generation by 55% year over year through revised campaign strategies.
Travel Client
For this travel client we improved online leads by 59% and reduced cost per lead by 31%
compared to same 90 day period last year.
Legal Client
For this law firm specializing in regulatory law we produced 63 leads year to date at a very low average cost per lead for legal campaigns.
Additional Case Studies Including Data Sets Available On Request.
My clients often need a more strategic approach to increasing profitability through paid media and require someone with extensive experience in increasing conversion rates, and scaling campaigns, while maintaining brand equity and voice.
My process is unique with each client. First step is to audit existing media and analytics, then discuss goals/objectives, conduct SWAT analysis, then conceptualize/build/execute any new initiatives, then report back to stakeholders on an ongoing basis.
Exponential Results - IT Startup
I setup PPC campaigns with targeted landing pages for this IT startup, and quickly grew their campaigns to produce over 4000 leads per day, with a conversion rate of over 10%.
Regional Bank Client
For this major northeast regional banking client we improved their online lead generation by 55% year over year through revised campaign strategies.
Travel Client
For this travel client we improved online leads by 59% and reduced cost per lead by 31%
compared to same 90 day period last year.
Legal Client
For this law firm specializing in regulatory law we produced 63 leads year to date at a very low average cost per lead for legal campaigns.
Additional Case Studies Including Data Sets Available On Request.
Paid Ads,Paid Ads,Paid Ads,Paid Ads,Branding,CRO
Beauty
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Nu-Tank are a Queensland polyethylene water tank manufacturer. With 25-years industry experience manufacturing high quality water tanks, they are a leading supplier of water tanks in the state and across Australia.
While they had a website and a digital presence, marketing efforts were still very reliant on traditional media, particularly television and print to generate leads and brand awareness.
Past attempts at running Google Ads through digital marketing agencies were unsuccessful and management were unsure if they could justify the return on investment.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.