
Higher rankings over time.
Increased organic trafic.
We started to see organic trafic coming through brand searches
we started with no brand and no products.
The FR industry is highly competative and regulated so getting traction required
creating new products.
Gaining brand recognition was challanging using just organic trafic.
The brand was recently sold for 1.5 million
Constant research of new trend and products in the industry.
Adding internal and extenal content to build authority.
Building a mailing list to generate more sales.
Over the years we saw a growth across all channels and gaining organic trafic month to month.
Higher rankings over time.
Increased organic trafic.
We started to see organic trafic coming through brand searches
SEO,Content Marketing,CRO,Copywriting,Marketing Strategy,Web Development
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Viole Purple, a brick-and-mortar technology supplementary school, was about to launch its first online course. Founders had little knowledge of online marketing and needed a strategy to plan the right marketing actions.
My work focused on identifying the buyer persona and value proposition, build a strategy for the launch and plan an effective acquisition strategy.
Managed their Google Ads and Amazon ads accounts. Google performed well for them. We were able to drive revenue at about a 600-800% ROAS depending on seasonality. Toward the holidays, we could really ramp up and even see higher ROAS.
Overall, they were happy w/ performance but unfortunately had to cut budgets in late 2020 due to covid/supply chain issues.

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.