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Over 2 years, we implemented an extremely effective lead generation process, accounting for every dollar spent on digital ads and SEO. From lead generation, call-tracking, conversion, and lifetime value, we could establish an accurate CPA for each service and every region. The ongoing insight continues to improve performance week after week.
Alliance Environmental is one of the most experienced remediation companies in the West. With over 120 million in annual revenue and over 12 branches across California, they rely heavily on digital marketing to drive qualified leads for all their services.
Our multi-prong approach, combining SEO and PPC, focused on the most demanded services in each branch. By understanding each region, we established a lower cost per acquisition (CPA) and higher ROI. Our SEO strategy focuses on quality content, offering value and credibility to potential clients, covering short and long-tail keywords and local SEO.
Over 2 years, we implemented an extremely effective lead generation process, accounting for every dollar spent on digital ads and SEO. From lead generation, call-tracking, conversion, and lifetime value, we could establish an accurate CPA for each service and every region. The ongoing insight continues to improve performance week after week.
SEO,Paid Ads
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Vaughtons and parent company WH Darby’s are a 200 year old business operating in Birmingham’s (England) world famous jewellery quarter. Manufacturers of handmade insignia, specialising in products such as Jewels, Medals, Chains of Office, Lapel Badges, Cufflinks and much more. During their prod history they have made Olympic medals, the FA Cup, and have had commissions from several royal families.
In 2021 Vaughtons approach Delta with a challenge.
In recent years the business had diversified and created new revenue streams. This strategy had produced good results but also meant the business had lost focus and it’s brand identity had been diluted. Up against an increasingly competitive market, offering ever more specialised services and products Vaughtons understood that they need to evolve the business if they were to successfully see off the competition and build for the future.
Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.
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