Over 2 years, we implemented an extremely effective lead generation process, accounting for every dollar spent on digital ads and SEO. From lead generation, call-tracking, conversion, and lifetime value, we could establish an accurate CPA for each service and every region. The ongoing insight continues to improve performance week after week. 

1.4
CPL

Gustavo Morais - ST8

Mayple Vetted

agency

The Challenge

Alliance Environmental is one of the most experienced remediation companies in the West. With over 120 million in annual revenue and over 12 branches across California, they rely heavily on digital marketing to drive qualified leads for all their services.

The Process

Our multi-prong approach, combining SEO and PPC, focused on the most demanded services in each branch. By understanding each region, we established a lower cost per acquisition (CPA) and higher ROI. Our SEO strategy focuses on quality content, offering value and credibility to potential clients, covering short and long-tail keywords and local SEO.

The Solution

Over 2 years, we implemented an extremely effective lead generation process, accounting for every dollar spent on digital ads and SEO. From lead generation, call-tracking, conversion, and lifetime value, we could establish an accurate CPA for each service and every region. The ongoing insight continues to improve performance week after week. 

Skills Used

SEO,Paid Ads

Industry

Home & Garden

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