Developed a new program Comfort Crew https://www.brooklinen.com/pages/rewards
Develop a new loyalty program to increase customers moving from first to second purchase as well long-term retention.
Rebuilt loyalty program using Yotpo and connecting the platform to Emarsys to allow for customer communication.
Developed a new program Comfort Crew https://www.brooklinen.com/pages/rewards
Email Marketing,SMS Marketing,Other,Web Development
Home & Garden
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Koh is a D2C eco-friendly cleaning product, launched in 2016, and now selling to over 1M customers in Australia and the UK. With a rapid growing revenue of over $40M in this financial year (2021) and backed up by 60,000 incredible 5-star customer reviews they're taking on the nasty chemical cleaning industry. I've joined Koh in 2018, in the years that followed they expended to the UK and made incremental growth years. My challenge was that, without much experience, I had to manage 6 people and start this all from scratch.
Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.