We successfully and significantly increased overall sales, decreased cost per purchase and increased ROAS.

6
ROAS

The Challenge

Maintain a target Cost Per Purchase and ROAS across client's Facebook, Instagram & Tik Tok Ad accounts.


Monthly Budget: $500,000

The Process

For this client I advised, created and implemented a full scale paid social media marketing plan including: Growth strategy, ad management, creative design, conversion rate optimization, sales funnel optimization, tracking set up and reporting.


I focused on what attributes and sales angles converted the best, created the ads, optimized the sales funnel and optimized the ads in the ads manager to achieve the lowest cost per purchase and highest ROAS.


The improve results I constantly analyzed best performing ads, techniques and sales angles and created new ads with the appropriate iterations to achieve greater results.

The Solution

We successfully and significantly increased overall sales, decreased cost per purchase and increased ROAS.

Skills Used

Paid Ads,Paid Ads,Other,Marketing Strategy,Paid Ads,Copywriting,Branding

Industry

Pets

Results by the numbers

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