The efforts have been tremendously successful. Please find the client testimonial quote below: 


  • Dan has been amazing to work with. Our AdWords campaigns were struggling with new compliant regulations set by Google. We hired him to help get us out of the gutter and he provided a lot of up-front data to back his recommendations for a new campaign. We immediately saw success from the changes he implemented and continued to optimize and work toward our very specific goals and needs. He's been a pleasure to work with during this transition period and we'd recommend him to any business who needs an overhaul of their AdWords campaigns. That's always a scary and difficult task, but you'll be in good hands with Dan. 


 James McNeal Director of Sales & B2B Marketing at Adia US

0.45
CPL

The Challenge

Adia is a global leader in on-demand staffing and workforce planning. Total queries around ‘on-demand staffing’ have been steadily on the rise, and as a result Google had modified its platform policies around employment in personalized ads. The challenge was to assist Adia in capturing this increased search demand, while maintaining proper compliance within Google’s changing regulatory landscape.

The Process

After evaluating the policy closely and leveraging support across Google’s internal channels, we determined exactly what was necessary for each individual staffing industry (retail, supply chain, cleaning, ect.) to be compliant with Google ads. This meant review our targeting, ad copy and landing page experience to ensure full compliance. Through this approach, we were able to craft a strategy that enabled our ads to run in full compliance across all categories.

The Solution

The efforts have been tremendously successful. Please find the client testimonial quote below: 


  • Dan has been amazing to work with. Our AdWords campaigns were struggling with new compliant regulations set by Google. We hired him to help get us out of the gutter and he provided a lot of up-front data to back his recommendations for a new campaign. We immediately saw success from the changes he implemented and continued to optimize and work toward our very specific goals and needs. He's been a pleasure to work with during this transition period and we'd recommend him to any business who needs an overhaul of their AdWords campaigns. That's always a scary and difficult task, but you'll be in good hands with Dan. 


 James McNeal Director of Sales & B2B Marketing at Adia US

Skills Used

Paid Ads,Paid Ads,Paid Ads,Branding,Other,Marketing Strategy

Industry

Technology

Results by the numbers

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