Bursera | Traditional Aromatherapy Site Case Study

The Challenge

Proven ability to scale a new ecommerce account for a new-to-market brand
Success restructuring the entire Google Ads account to scale through new campaigns
Build, set up, optimize and measure ad campaigns from start to finish
Tests new campaigns across Google Shopping, Performance Max and Search to drive results

The Process

PPC Specialist

Restructure entire Google Ads account to reduce ad costs and improve return on ad spend
Manages budgets and allocation of budget based on performance
Provides strategic recommendations for performative channels, targeting and creative

The Solution

Improves return on ad spend by 54.39%
Improves conversion rate by 61.56%

Website

https://bursera.ca

Skills Used

Paid Ads,Google Shopping

Industry

Health & Wellness

Results by the numbers

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