Increased their ROAS by 435% compared to previous campaigns performance. Generated more leads for phone calls, sign ups, contact us, and chat messages and convert them into more customers.
Client provides scalp micropigmentation services for men and women as an alternative solution for baldness and hair loss. Client wanted more leads for their website related to phone calls, contact us, chat and sign ups with Google Ads and provide accurate lead reporting for their offices in the US and UK.
Created Search and Display campaigns to generate leads. Search campaigns were based on the different service types related to their primary service and brand campaigns. Created leads in Google Tag Manager and imported into Google Ads and Analytics. Created KPI dashboard for reporting. Also provided landing page updates to improve conversion rate for leads.
Increased their ROAS by 435% compared to previous campaigns performance. Generated more leads for phone calls, sign ups, contact us, and chat messages and convert them into more customers.
Paid Ads,Copywriting,Marketing Strategy,CRO
Beauty
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Head of digital marketing for Earth2.io
Earth 2 is a futuristic concept for a second earth; a metaverse, between virtual and physical reality in which real-world geolocations on a sectioned map correspond to user generated digital virtual environments. These environments can be owned, bought, sold, and in the near future deeply customized.
Role:
- Experiential Marketing
- Facebook and Instagram Marketing
- A/B testing
- Copywriting
- Advertising Strategy
- User Acquisition
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