Social media engagement : paid and organic campaigns.
Web Design, Lead Gen, SEO, SEM, and Software Development.
Social content strategy development.
Lead generation & marketing automation.
Social media – Keep existing customers and increase engagement. Acquire new customers via social media posts, stories, and followings. Target automotive enthusiasts who like similar pages.
SEO - Improve on page SEO, image Alt tags and meta tags. Acquire backlinks and manage blog using keywords. Remove duplicated content if there is any
Influencer reach out.
Ad spent monthly $146 Reach Monthly 67.465
Social Media Management,Paid Ads,Paid Ads,Web Development,Web Development
Health & Wellness
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As head of PPC my goal was to bring qualified buyers to the company. Powtoon offers a Saas that allows people to create videos. It's a freemium model, where people can sign up for a free trial, so they can test the platform and after 3 days trial decide if they want to purchase one of the available plans.
My goal was to bring people that will purchase the yearly pro plus plan, as this is the most profitable for the company in the long run.
The challenges were to target people who actually need the product and not people who occasionally use it.
The best users are Freelancers, graphic designers who want to add video to their arsenal and don't want to learn complex software like Adobe Premiere, etc.
Good target market is also companies that want to use video to simplify their messaging.
One challenging project was working on Rue La La’s exclusive “Madison Avenue” boutiques where vintage Chanel and other very high-end clothing and accessories were sold on our website. Some items were sold for upwards of $10K and they were final sale, unable to be returned. So, writing product descriptions that were accurate and extremely descriptive was imperative. I strengthened my attention-to-detail skill set in this role.

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.