
From June 15- July 14th, we reached 113,638 people. This was 73% more than the month before.
We had 3,540 post engagements. This was 149% more than the month before.
When this client came to us, he wanted his videos edited into a montage each week. At the time, I didn't have a resource to help him with it, but through some hard work, we were able to find a solution for him that works. Currently, he looks forward to see what we come up each week!
We create the content, send it over to him for approval, and then take care of any revisions that he has. From there, we have a weekly campaign that we put the posts in based on where he is that week. We send weekly results emails and one big monthly report.
From June 15- July 14th, we reached 113,638 people. This was 73% more than the month before.
We had 3,540 post engagements. This was 149% more than the month before.
Social Media Management
Sports, Outdoors & Fitness
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Celebrante is an Australian celebrant directory which makes money from celebrants when users make an enquiry with them through the Celebrante website.
The business model is simple, generate enquiries through the website at less than it costs in marketing to generate the enquiry.
The previous owner was forced to sell the website after rising Google AdWords costs had made the website no longer profitable.
Lance Tapsell, a long-time celebrant and customer of the site decided to purchase it and try to get it profitable again.
By engaging Pathfinder, the business was able to dramatically reduce its cost per lead and ensure profitability for the business and its future.

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