
We turned $2,500 in ad spend into $100,000 in sales.
Their challenge was running paid ads profitably.
We took over the Facebook ads, launched the full funnel and generated $100,000 with $2,500 worth of ad spend.
We turned $2,500 in ad spend into $100,000 in sales.
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pk24 faces unique challenges as the product is a vagina tightening cream and has been around since 2005. Due to the product type, you are not allowed to advertise on Facebook and no remarketing to site visitors on Google due to prohibited product types.
The website was old and did not convert well so we put an entire strategy in place starting with improving the conversion rate with a new Shopify template with well-written content that speaks to the target audience.
This brand was transitioning from MailChimp to Klaviyo and had some custom properties on its site.
A few goals were to figure out how to set up automations for a store that has high-priced items between $700 - $1,200.
They had no prior email marketing experience and also their site didn't allow for a cart abandonment email flow.

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