200 leads
Of which 150 are relevant
Of these, 25 transactions are worth hundreds of thousands of dollars
expert
To introduce a new product to Israel, a company called Cisco Webex has a lot of competition in Israel from the biggest companies, therefore reaching the target audience + convincing them required a precise strategy and interesting and creative messages. Also, just reaching the relevant target audience requires a lot of experience and talent
200 leads
Of which 150 are relevant
Of these, 25 transactions are worth hundreds of thousands of dollars
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Technology
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Imperial Tea is a premium tea company started almost 30 years ago, and family run. As a family run business, Imperial Tea has acquired a very loyal community of fans and customers. True tea connoisseurs shop at Imperial Tea, in part for the premium quality they offer, but also to continue connecting with the founders that lead tea tasting sessions and education. The entire Imperial Tea experience is unique. While the majority of their sales have been generated by their tea house in San Francisco, they have been trying to expand their online stores sales.
When Imperial Tea reached out to us, they were looking for a team of marketers that truly understand the boutique nature of their business. Unlike mainstream tea companies, Imperial Tea’s social media content had to lead with education in order to continue offering the same quality of service to their existing audience, while growing their community of premium tea lovers.
