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Created custom combinations from existing product line, delivering over $65k in incremental revenue. Increased male customer base from ~10% of total sales to over 40% of sales.
Gift of the month clubs can be viewed as cheap or low quality gifting options. Clubs Galore had over 40 gourmet gift options but needed to streamline messaging, improve conversion rates and attract a customer base beyond Christmas and Father's Day.
I was brought on by the investing VC firm to drive EBITA and establish a solid, year round customer base that would make the previously family owned business as attractive as possible for resale. We started with basic paid search campaign refinements and quickly moved through a full site redesign, search engine optimization, digital campaign expansion and product bundling to increase average order value.
Created custom combinations from existing product line, delivering over $65k in incremental revenue. Increased male customer base from ~10% of total sales to over 40% of sales.
Paid Ads,Paid Ads,Google Shopping,Marketing Strategy,Branding,Content Marketing,Marketing Strategy,SEO,Web Development
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We started with a blank slate, a well design website with very little content however very little brand awareness. My challenge was to develop the content and social media presence.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
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