Conversion rate optimization and SEO primarily for this client. Digital advertising used to fill gaps in rankings and generate qualified leads for services.
Client enjoys very high rankings for local listings in hardware and lumber which is the primary category.
Paid Ads,Paid Ads,Paid Ads,Paid Ads,CRO,Marketing Strategy,SEO,Web Development,Web Development
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Follett was struggling to achieve high-value keyword rank performance within the search engines as well as deliver on incremental organic traffic to boost online sales of books, textbooks and consumables to consumers. The challenge I faced was to analyze current SEO performance and execute various SEO tactics and tasks to improve keyword rank, organic traffic and eComm sales.
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The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.