Successfully drove 30% more registrations than target while consistently reducing campaign CPA through media and creative optimizations for client throughout the course of the program pre-launch.

0.2
CPR

Pete O.

Mayple Vetted

expert

The Challenge

Drive Course Registration and Book Sales for the Get Out of Your Own Way Program .

The Process

Led Paid Social strategy leveraging Facebook Ads to drive registration for high ticket course

The Solution

Successfully drove 30% more registrations than target while consistently reducing campaign CPA through media and creative optimizations for client throughout the course of the program pre-launch.

Skills Used

Paid Ads

Industry

Education

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Realplay

When this client came to us, he wanted his videos edited into a montage each week. At the time, I didn't have a resource to help him with it, but through some hard work, we were able to find a solution for him that works. Currently, he looks forward to see what we come up each week!

0.5

CPL

Tailor Brands

I was the head of marketing for Tailor Brands, and I joined the startup day 0. Tailor is an automated logo design tool - you come to Tailor, enter some information about your brand, and we would design a logo instantly. The market didn't exist, so I had to carve out our niche.

Art Services

They wanted a brand new website that would represent their brand

+20%

ROAS

GoSwitch

This customer was running lead generation campaigns that fed the leads into their custom-built CRM, to be contacted by call centre staff. The call centre reps would then convert the leads into sales over the phone, sometimes over several calls. That data would go into the CRM also, but not connected to the original lead. Leads came in via website forms as well as phone calls, so tracking inbound phone call leads was essential as well. They had a call tracking system built by a previous agency that they needed to migrate away from.


The challenge was to be able to feed sales data back into Google Ads so that the campaigns could be optimized to the actual revenue, as opposed to just the CPL. The call tracking also needed to be migrated to another platform.