
The results were amazing. The market fit was instant. I scaled the shop to the moon from the very beginning up to 7K a day in ad spend (My own money).
It was a 1 product store and very seasonal, so when winter finished, I moved on to another store.
I had never sold shoes before but I saw an opportunity in the Vegan boot market (trending at that moment) so I created a Drop-shipping Store targeting the Spanish market.
I started by using high-quality pictures from the supplier and started running ads in Meta.
The results were amazing. The market fit was instant. I scaled the shop to the moon from the very beginning up to 7K a day in ad spend (My own money).
It was a 1 product store and very seasonal, so when winter finished, I moved on to another store.
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I co-built HearGift from zero to $1.5M in sales in 18 months. As a small hearing aid company in a sea of giants, we had to put our most creative hats on to bootstrap the company and gain a loyal client base. Aside from leveraging Facebook advertising and email marketing to generate sales, what we are most proud of is the ability to build a trustworthy and transparent company, with owners who were not afraid to be on camera, offer transparency and candid engagement with our customers. With this, we have a built a reputation of one of the most caring hearing aid companies in the world, changing thousands of lives. Our over 300 5-star reviews show that and it's one of our greatest achievements.
Key achievements:
pk24 faces unique challenges as the product is a vagina tightening cream and has been around since 2005. Due to the product type, you are not allowed to advertise on Facebook and no remarketing to site visitors on Google due to prohibited product types.
The website was old and did not convert well so we put an entire strategy in place starting with improving the conversion rate with a new Shopify template with well-written content that speaks to the target audience.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.

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