0.56
CPL

The Challenge

The Process

The Solution

Skills Used

Paid Ads

Industry

Art & Entertainment

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Lilyana Naturals is a massive brand on Amazon.


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0.5

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Their media buying team has grown the app to over 24M in revenue, but they were unable to make it profitable on the front end. Their CPA is over 120 while their AOV is 70.

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M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.