We have been able to consistently drive new users at under $4 per user.
Heath Hero is a blockchain based health engagement platform that leverages IoT/connected devices and modern DeFi.
They needed help with growing their user base for their NFT based game 'GO!'.
I utilized Facebook and Google advertising to help drive registrations for GO!. The main challenge we faced was that they were unknown at the time and are in a market that is heavily regulated my Facebook's policies.
We have been able to consistently drive new users at under $4 per user.
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Koh is a D2C eco-friendly cleaning product, launched in 2016, and now selling to over 1M customers in Australia and the UK. With a rapid growing revenue of over $40M in this financial year (2021) and backed up by 60,000 incredible 5-star customer reviews they're taking on the nasty chemical cleaning industry. I've joined Koh in 2018, in the years that followed they expended to the UK and made incremental growth years. My challenge was that, without much experience, I had to manage 6 people and start this all from scratch.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.