Impressions +249%
Clicks +298%
Conversions +248%
Click through rate +43%
Cost per click -44%
The client is a storage container business. They supply commercial storage, cold storage, and residential storage in the Pacific Northwest and Utah and Wyoming area.
The challenge for this client was to scale the account from just retargeting to a full-funnel marketing strategy. I was tasked with increasing both commercial and residential storage leads.
Initially, I did market research to find audiences to match the client's services and needs. Then, I did competitor research to create ads that were competitive in the market. From there, it was all about testing and optimization.
Impressions +249%
Clicks +298%
Conversions +248%
Click through rate +43%
Cost per click -44%
Paid Ads,Paid Ads,Branding,Marketing Strategy
Home & Garden
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This client came to me as they were looking to improve their FB/IG advertising after the IOS update as their results came down. the client has been running ads for years and after the IOS update they saw massive hits on the overall revenue and effectiveness of their ad campaigns.
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